susan lahey

  • How to Use Humor in Video to Increase Online Sales

    Everybody wants to be the company that came up with the brilliantly clever video or ad or Tweet that got shared by millions. The one where, if you dare to admit you haven’t seen it, everyone else at the party will jump on you demanding, “You haven’t SEEN it?” But here’s the thing: While there are many companies that have made such ads that quickly translated into rapid sales, o ...

    The Conversion Scientistin How To's- 22 readers -