suzanne hutson

  • Battle of the behemoths: John Lewis vs Debenhams

    If you were looking for examples of retailers that have really nailed online shopping, you wouldn’t expect to have to look much further than goliaths John Lewis and Debenhams. But what is the secret of a fabulous online shopping experience, is it about mimicking the in-store experience? Or about offering facilities that shops can’t provide? We ran a comparison of the online C ...

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