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The Most Important Google Search Rank Factors [Infographic] Search rankings are a key consideration for many aspects of a digital marketing strategy -- and the ever-changing nature of search algorithms doesn't necessarily make it easy to determine where the most impact can be made. This infographic spells out the top 20 most important Google search rank factors.
Infographic: How Millennials and Baby Boomers Consume User-Generated Content Content and recommendations from other consumers are generally considered more trustworthy than content coming from a brand. This infographic lends more credibility to that idea. Although Boomers and Millennials consume content differently, they have one key preference in common: 76% of consumers belie ...
Infographic: Average Cart Abandonment Rates for Q3 2016 Why, and at what frequency, are users abandoning their online shopping carts? Many folks are abandoning carts simply because they're just looking or researching -- 34% to be exact. 23% are abandoning carts because of issues with the cost or time required for shipping.
Get Proof: The Case for B2B Marketing on LinkedIn [Infographic] A new infographic from LinkedIn makes a compelling case for B2B Marketing on the channel. 92% of B2B marketers leverage LinkedIn over all other social platforms for their marketing efforts, and 80% of B2B marketing leads generated through social come from LinkedIn.
Marketers Are Clueless About Agile [Infographic] Only 40% of marketers are using or planning to use agile task management systems in the next four years, while 40% aren't sure. This isn't a super surprising statistic, given that more than 20% of marketers don't know what agile means. This infographic shows details of what task management systems marketers are using, their futur ...
What Can Be Done About the Content Deluge? Insights From 42 Content Marketing Influencers [Infographic] Content marketing isn't easy. Although it's not a new tactic by any stretch of the imagination, marketers are still struggling to spread their message to an increasingly inundated audience. So, how can marketers make their content marketing stick? These 42 influencers, includ ...
Retailers Will Get 30% More Social Messages This Holiday Season [Report] What do customers expect from brands this holiday season? 38.8% are looking to brands to spread holiday cheer, followed by 19.5% who are looking for updates on promotions. In addition to looking to brands to help them make purchasing decisions, about 33% of survey respondents said they're likely to post ab ...
Holiday Marketing Campaigns: 'Tis the Season for Pinterest [Infographic] MarketingProfs reports: "People on Pinterest tend to spend twice as much as the general public, and 67% of them will be using Pinterest to plan for holiday purchases." Learn more from this holiday spirited infographic from Pinterest.
Unwrapping the 2016 Holiday Shopper [Infographic] The holiday season is undeniably important for eCommerce brands -- especially this year with a 17% YOY revenue increase. But how do holiday shoppers go about their research and purchasing? This infographic shows how users are browsing and shopping for their holiday purchases.
The Ultimate Guide to Creating Shareable Infographics Using PowerPoint or Keynote Infographics work to capture the attention of your audience and convey information in a digestible way. It can be tough to find the resources to creat them. But, what if creating infographics yourself was suddenly easier? This infographic will show you how.
How to Improve Blog Writing Through the Art of 'Stealing' [Infographic] Imitation is the sincerest form of flattery, or at least that's the rumor. So, how can you (legally and ethically) 'steal' the high-performance content mojo from a fellow writer to help improve your work? This infographic explains how.
How Google Search Has Changed in 2016 [Infographic] As we all know, Google is no stranger to change. Keeping track of those changes and their connotations is an actual full time job. For example, MarketingProfs reports "Google's search engine is displaying fewer organic results on it first page this year than it was last year, and it's increasingly presenting different experien ...
Why Infographics Should Be Part of Your SEO Strategy [Infographic] It isn't just readers who appreciate the value of a good infographic -- search engines do, too. Infographics drive more engagement and social shares, signaling bots that content is relevant to the searcher and is a good answer for what they're looking for.
Infographic: 11 Amazing Hacks that will Boost Your Organic Click-Through Rates Organic search is one of the most important traffic channels for digital marketers. Optimizing your organic click through rate can only help increase the amount of organic traffic you see, and actions taken by those who arrive on site.
Infographic: Latest Twitter Study Sheds Light on Just How Well Video Is Doing Based off of Twitter's annual Online Video Playbook, this infographic shows what's cleverly referred to as 'The Bird's Eye View of Video' on Twitter. For example, 93% of the video views on Twitter are on mobile. Users who watch video want breaking news, information, and viral content the most, followe ...
How Emotional Connection Increases Customer Satisfaction [Infographic] Did you know that customers with a higher degree of emotional connection have a higher lifetime value than those that aren't? And 50% of a person's perception of an experience is based on emotions? This infographic and supporting statistics help to illustrate the need for marketing messages that truly resonate with your marke.
How Mobile, Voice & Social Are Changing SEO [Infographic] With SEO being a growing area of investment and interest for digital marketers, we tend to keep a very close eye on any changes that may affect organic search visibility. So how are mobile, voice and social changing SEO? HubSpot's latest infographic, based on their State of Inbound Marketing report, has the details.
Email Deliverability: Unveiling the Divine Path to Subscribers Inbox Email marketing is one of the most effective digital marketing tactics, and one of the longest standing. But, nothing can be effective if it doesn’t reach your audience. This infographic shows the considerations marketers need to make when sending their emails to ensure the best deliverability and common email marketing myths.
Survey: 41% of Millennials Use Facebook Every Day (Infographic) A recent study showed that millennials spent the majority of their 'online time' on smartphones. The same study showed that Facebook was the most popular social network among millennials and non-millennials, followed by YouTube, Instagram and Snapchat.
How to Optimize Your Email Production Workflow [Infographic] This infographic takes a look at the email marketing production processes of over 900 marketers to help isolate helpful tips and tools to help optimize email marketing workflows. Helpful hints include the optimum production cycle, tips for strategy and goal setting, content creation, design and development.