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Try writing, they said. It will be fun, they said. Don’t get me wrong – I love writing. It fascinates me. It can take me on an emotional rollercoaster from believing I am the next Jane Austen to deleting pages of text and swearing I would never take up the nasty habit again. Me and writing, we have our ups and downs, but it is always me who loves in this relationship, and writi ...
Gleanster Research found that B2B companies spend more than a half of their annual budgets (55%) on content production and creation. The more concerning thing is that a large proportion of this spend is wasted on unproductive man hours, and competing priorities. How effectively are you using your budgeted content marketing hours? Could you be getting more for what you are pa ...
It is true that in the modern world of technologies websites are not enough. Thus, almost every business needs a mobile application. Mobile marketers know that before they start launching new strategies to promote products, they need to be aware of the market trends and study their competitors carefully. Skipping this important step can result in a major flop for your marketing campaign.