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  • Website Redesign Checklist: The 10 Steps You Need to Be Successful

    If you’re even partially responsible for your company’s marketing or online presence, you’ve inevitably had a conversation about redesigning your website. Maybe you’re not getting enough leads, maybe it’s outdated and doesn’t match your branding, or maybe it’s generating l ...

    The IMPACT Blog- 17 readers -
  • HubSpot vs WordPress

    When it comes to inbound marketing content management systems (CMS), there are two names that you likely hear -- HubSpot and WordPress. Combined, these two platf ...

    The IMPACT Blogin Blogging- 16 readers -
  • How Much Does a Website Redesign Cost?

    Your website is the most important marketing tool you have. It's the hub of your inbound marketing strategy and it's the number one thing your prospects want to explore before making a purchase. Now that most businesses understand the value of inbound marketing, business websites overall are getting better. They're f ...

    The IMPACT Blogin How To's- 17 readers -
  • 4 UI Design Tips for Higher Converting Forms

    If I asked you what the most important part of a landing page is, your go-to answer is likely content and I’d be hard pressed to argue with you, but the part that truly matters, and usually gets the least amount of love, is the form. If you’re looking to overhaul your landing pages and create higher converting forms, you’ve come to the right place.

    The IMPACT Blog- 11 readers -
  • Newsjacking: 5 Brands that Used Star Wars to Force Push Their Marketing

    If you’ve been awake for more than 15 minutes over the last three months, you’ve seen something Star Wars related. The fan-favorite franchise is back with the newest installation, The Force Awakens, and that has provided companies and brands with an invaluable opportunity to newsjack Star Wars to promote products, sales, and get recognition.

    The IMPACT Blog- 17 readers -
  • 4 Tips for Creating a Successful HubSpot and Salesforce Integration

    So you’ve made the jump and started using HubSpot to drive your marketing results sky-high, but now you’re tasked with integrating your current CRM, Salesforce, with the marketing platform. -- And. It. Scares. You. Don’t worry! Once you have a completed integration between Salesforce and HubSpot, you’ll be running your business like a pro! All of your records will have the ...

    The IMPACT Blog- 17 readers -
  • 3 Essential Softwares to Help Improve Your Customer Experience

    Customer Experience (CX) isn’t just about making sure your clientele is happy when using your product; it’s about ensuring your customers are so delighted by your services, from start to finish, that they develop brand loyalty and share their love for your company. Why does that matter? Studies conducted by Bain & Company found that 80% of CEOs believe they deliver a sup ...

    The IMPACT Blog- 15 readers -