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Sprout Social digital marketing specialist Michael Patterson shared a checklist for social media managers last July from his colleague, social media manager Darryl Villacorta, but changes in the industry come at lightning speed, so Patterson shared an updated list with SocialTimes: Whether you’re looking at social media as an organic way to expose your brand to new audiences, a way to drive .
LinkedIn is finally dipping its toes in the video waters, announcing Tuesday that more than 500 invited influencers can now create and post 30-second videos. Jonathan (Jasper) Sherman-Presser, who works on media technology and product strategy for the professional network, said in a blog post that those influencers will discuss topics including diversity, workplace culture, ...
If 2015 was the year of video marketing, 2016 is primed to be the year for smarter, integrated digital strategy. According to a Gartner survey, marketers no longer see digital as a distinct marketing discipline and marketers are moving to “digitally led business models.” In other words, brands are planning to increase their investment in digital commerce in an effort to make ...
The landscape of social marketing and content creation is forever changing. This year, we’ve seen a boom in influencer marketing and a tighter focus on return on investment across the industry. Visual content, video-based marketing and the slow adoption of live video and virtual reality technology could also provide many more changes in 2017.
Facebook is allowing users in select countries to create custom profile picture frames that can be shared and used by other users, as well. The social network launched its Camera Effects feature in Colombia, Mexico, Taiwan, the U.K. and Ireland, telling Sarah Perez of TechCrunch that it intends to further refine this feature, along with the in-application camera it began te ...
Microsoft’s acquisition of LinkedIn, which was initially announced in June, officially closed Thursday. LinkedIn CEO Jeff Weiner said in a blog post revealing that the transaction was final: For our members, the LinkedIn that you use to advance your career, find jobs, build your network and stay informed is only going to get better.
Facebook is testing an alternative to notifications for users who want to keep track of comment threads on posts. Josh Constine of TechCrunch shared the screenshot below from Russell Smith, in which comment threads from Facebook posts are appearing alongside chat windows from messages at the bottom of the screen in the desktop version of the social network.
Apple released its Best of 2016 lists, which highlighted the best games and applications available to download on the iTunes App Store. Apple selected Supercell’s Clash Royale as the best game of the year, followed by Reigns from Devolver Digital and Nerial in second place. In terms of apps, Prisma Labs’ Prisma was selected as the best, followed by Facebook’s MSQRD as the runner-up.
Featured Jobs Social Media Director Excelle Sports New York City, New York Editorial Director, Audience Development and Engagement Dance.com New York City, New York Social Media Coordinator Vict ...
Niantic released the latest update for Pokemon Go on iOS and Android. With this update, users can transfer multiple Pokemon to Professor Willow at once by pressing and holding on a Pokemon to select it. In a blog post, Niantic detailed the update’s other features: Pokemon type icons have been added to the Gym battle approach and Gym battle screen.
Twitter users can now tweet emoji to Google’s official Twitter account to receive local search results in replies. For instance, a user can tweet a flower emoji to @Google, and the account will reply with a link to view nearby flower shops in Google’s search results. Users will need to have location services enabled for Twitter in order for the service to work. We speak emoji. Let’s talk.
If you’re looking for the tech sector’s Best Place to Work in 2017 according to the Employees’ Choice Awards from Glassdoor, look no further than Menlo Park, Calif. The jobs and recruiting marketplace released its annual Employees’ Choice Awards winners Wednesday, and Facebook was the No. 1 tech company on its list of Best Places to Work in 2017, and the No.
The long-awaited Oculus Touch controller was released online and in stores Tuesday. The virtual reality controller launched with 54 gaming and experience titles, and it can be test-driven at more than 500 retailers in the U.S., Canada, France, Germany and the U.K. Personalization platform Oculus Avatars also launched Tuesday, and it is supported by several of the Oculus Touch launch titles.
Pickup lines, LinkedIn-style: The professional network announced the launch Tuesday of personalized conversation starters within its messaging feature. LinkedIn suggested that users can initiative conversations with contacts they have not communicated with for long time periods by mentioning topics including those contacts’ recent professional activities (new jobs, promotio ...
By David Cohen on Dec. 6, 2016 - 2:00 PM Facebook is turning to its users for help in its efforts to curb fake news. Devin Coldewey of TechCrunch shared the tweet below from Chris Krewson of Billy Penn, in which he was asked whether the headline of a post from the Philadelphia Inquirer “uses misleading language.” Facebook is asking whether this @PhillyInquirer headline is fake? pic.twitter.
EA Mobile launched a Holiday 2016 update in The Sims FreePlay, which brings a variety of new content to the lifestyle simulation game. First, with this update, players can discover a magical tiny world filled with Fairy Circle Fields, Leaky Lake Canoe Rides and more. In this world, users will be able to swing on flowers, feed lady bugs and jump on spider webs.
Selena Gomez absolutely crushed it on Instagram in 2016, accounting for eight of the 10 most-liked posts of the year, with soccer superstar Cristiano Ronaldo responsible for the other two. Gomez also topped the Facebook-owned photo- and video-sharing network in followers (103 million) and followers added in 2016 (more than 50 million).
Pandora revealed the 100 most “thumbed up” songs on its platform in 2016. Rihanna took the top place on the list, with Work (Feat. Drake). Drake’s One Dance (Feat. Wizkid and Kyla) came in second place, and another of Rihanna’s songs, Needed Me, came in third. Overall, Drake had the most songs on the list, at 14. Drake was followed by Future with eight songs and Rihanna with five.
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