• 48 Fatal SEO Mistakes to Avoid Weakening Your Rankings

    The internet is a scary thing. Who knows what you could find out there, on the dark side. You must be very careful to avoid being a victim of the numerous SEO mistakes that exist on the internet, such as the defective management of site links, short content blogs, flash content, poorly written content, missed title tags or meta descriptions to slow website speed, deindexation o ...

    Razvan Gavrilas/ cognitiveSEOin SEO- 5 readers -
  • Hiring an SEO Company? 6 Critical Questions to Avoid Getting Tricked!

    You might have heard the saying “If you want something done right, do it yourself!” more than once. Before agreeing or disagreeing on it, indulge me while I tell you a bit of its origins. A French writer named Charles Étienne is the “father” of this world wide used phrase but the literal translation is actually – ” One is never served so well as by oneself “- .

    cognitiveSEOin SEO- 10 readers -
  • 44 Black Hat SEO Techniques That Will Tank Your Site

    In the old days of Black Hat SEO, these techniques, tricks, tactics or however you’d like to call them may have worked, until the search engines started taking actions and updating algorithms to penalize websites using such Black Hat SEO Techniques. And, as the search engines don’t like to let themselves and their users be tricked, they took measures to keep the search results ...

    Razvan Gavrilas/ cognitiveSEOin SEO- 19 readers -
  • The Voice Search Effect on SEO. Revolution or Storm in a Teacup?

    OK, Google! Please write an article for the cognitiveSEO blog that will bring millions of readers and shares. As I got no luck with Google Assistant, I’ve tried the same thing with Siri and Cortana, just that this time I’ve been more polite. I said “please”. Still no luck. This being said, after a few more attempts I reconciled with the idea that I have to document and write on ...

    cognitiveSEOin SEO- 14 readers -
  • Google Penguin 4.0 Recoveries – How These Sites Got a Huge Traffic Boost

    There is no need to stress more the fact that Google has just made an innovative update: Penguin 4.0 – a real-time, granular algorithm update that allows both real-time penalties and incredibly quick recoveries. However, with such a big controversy around this update, what we need to dwell on more are case studies and analyses in order to have the best understanding of the late ...

    cognitiveSEOin SEO Google How To's- 11 readers -
  • Do Social Signals Influence SEO? A 2016 Study on 23 Million Shares

    There is a lot of buzz and fuzz regarding the influence of shares, comments, likes, etc. on SEO in general. Yet, the question that is on everyone’s lips is actually: “Are social signals a ranking factor?” There have been lots of discussions around this topic, both pros and cons; even some studies were conducted on it. Yet, no clear light has been shed on the matter.

    cognitiveSEOin Social SEO- 14 readers -
  • Long vs. Short Content: Which Ranks Better in 2016? An In-Depth Study on 300k Pages

    Long content or short content? Which one is better? What is the case? The more the merrier, or less is more? Well, the answer is rather complicated and needs a bit of unpacking. If you are looking for a short answer you need to know that there is no such thing. Long and short content alike can be better, depending on the context and on your needs: rankings, conversions, followe ...

    cognitiveSEOin SEO- 15 readers -
  • 27 Awesome Ways of Repurposing Content

    Creating high quality content is a highly important aspect, not only for gaining high ranks but firstly for making users or readers happy. Yet, we all know that running a blog with constant valuable and high quality content might sometimes be difficult as it is a resource-consuming process. Therefore, why not getting the best out of the content that you’ve already worked on? ...

    cognitiveSEOin SEO- 15 readers -
  • The Title and URL Influence on Rankings – In-depth Study on 34k Keywords

    Every site owner’s dream (and goal) is to rank as high as possible for their target audience. Every search engine’s dream (and goal) is to make sure that the most relevant websites rank the highest. But how is that relevancy built and interpreted? Does it have anything to do with what you say? That much we know to be true.

    cognitiveSEOin SEO- 14 readers -
  • The Fully Actionable Site Explorer from cognitiveSEO

    Here, at cognitiveSEO, we believe that things are always evolving, and that such evolution is nothing but necessary. Not only for us, but for our day to day users, our readers, our fans, our critics as well. We strive to push our limits and overcome our struggles. And when we do, we get to know ourselves better.

    cognitiveSEOin SEO- 14 readers -
  • 53 Untapped Ways to Boost Your Email Open Rates

    Email open rates represent the ultimate effectiveness of the emails you’re sending to your audience and your leads, and the better they are in composition, structure and spamming, the more you’re going to grow in a sustainable way. That’s why we’ve put together (probably) the largest list of hands on tips to help you nail email marketing and build a better strategy for your ROI.

    cognitiveSEOin Social- 11 readers -
  • Boost Your Online Awareness Using the Mention Outreach Technique

    Bad marketing is, most of the time, simply bad strategy. For instance, it might be tempting to think that all you need to succeed today is a strong social media presence and fan base. However, that would be a huge mistake on your part, strategically. Sure, social media might be a good place to promote a product or service, but there isn’t really any return on investment on that ...

    cognitiveSEOin Social SEO- 10 readers -
  • From Google Analytics to SEO and Marketing KPIs. All in One Place!

    At cognitiveSEO we’re not just about creating new features or tools, but also about recognizing when existing tools are vital to our customers’ businesses. Our users’ experience is what matters most to us and what helps us evolve. So when something is as ubiquitous as Google Analytics, we think the best thing we can do for our users is to make it easy for them to use it as part ...

    cognitiveSEOin SEO Google- 14 readers -

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