• Your Content Marketing Won’t Work Without This

      “What is copy?” My wife asked me this a few days ago. I had been going on and on at dinner, hands gesturing, spittle flying, talking about something work-related. She waited patiently until I was finished to ask. Her question jarred me. It had been a while since I’d thought about what “copy” is. And in that moment, my immediate reaction was to remember how I used to hate the word.

      Jerod Morris/ Copybloggerin Content- 32 readers -
    • 3 Strategic Ways to Get Links to Your Website

      “Link building” is something I’ve never done in my 19 years of publishing online. In other words, I’ve never spent any time whatsoever emailing strangers and trying to convince them to link to my content. I have, however, been on the receiving end of many link-building requests. And they’ve never worked on me.

      Brian Clark/ Copybloggerin Content- 32 readers -
  • 2017 Content Excellence Challenge: The December Prompts

    Late last year, I had the wild-hair idea to create a year of prompts that I called the Content Excellence Challenge. We’ve had a year of these creativity and productivity challenges here on Copyblogger, and I think we’ve all arrived at a very special place. Spiritually, ecumenically, grammatically. T ...

    Sonia Simone/ Copyblogger- 9 readers -
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