• Why I will not “do SEO” for you

      I published this in 2014, people liked it. So I decided to revisit the topic this year. This is one of those posts that has been in my drafts folder for some time and while it probably should to stay there, I am publishing it anyway! I will not “do SEO” for you Not now, not in the future, never again really. Not if you ask me nicely, say please and take me out to lunch.

      Jeff Sauer/ Depth of Knowledgein SEO- 32 readers -
  • 61: Data over instinct? Instinct over years of experience?

    Today for our 61st episode, I wanted to talk about a touchy subject, and a subject that I don’t know if I have the answer. It’s about when you know you should trust your instincts, when you should seek out more data, and the role of “years” of experience in this whole thing. Let’s start with an observation from some upcoming podcast interviews with entrepreneurs.

    Depth of Knowledge- 11 readers -
  • 60: The Notorious S.I.M.O. with Simo Ahava

    Simo is one of my best friends in the industry, and also one of the most frequently requested guests, so I think you are going to like this one. Over the years, Simo and I have bonded about our positioning and ambitions in the analytics industry, and we are part of the same cohort of bloggers who started at the end of 2012 or early 2013.

    Depth of Knowledge- 16 readers -
  • Episode 59: Learning From Your Prospects (Survey Insights)

    This episode will be specifically talking about a survey that I ran two weeks ago, and what I am doing with the learnings that came from the results. But before we get to those learnings, I wanted to say that it feels like forever since our last Jeffisode. Even though it was recorded just over two weeks ago, so much has happened since we last talked.

    Depth of Knowledge- 10 readers -
  • 58: Search Engines From the Future with Christi Olson

    Christi Olson and I met recently at the MnSearch Summit, where we both spoke at the June event. I’m not sure that she has had a chance to rest ever since. We recorded this podcast after she flew coast to coast in a span of 24 hours. That’s dedication! When she said she would like to join on the podcast, I did one of those happy dances that you see in most 1980’s teen movies.

    Depth of Knowledge- 12 readers -
  • 57: Email Outreach – What is the Right Amount of Persistence?

    If you’ve been a fan of this podcast for years, you will agree that the most successful guests I have interviewed rarely waited for the perfect time to jump in. They just jumped. It’s been the idea since before this podcast was even a twinkle in my eye. When it was just a dream, and a date on the calendar to interview Rand Fishkin from Moz.

    Depth of Knowledgein EMail- 13 readers -
  • 56: Traditional Brand-Building is Dead with Phil Singleton

    Phil Singleton Interviewed on the Jumpstart Podcast Today we talk with Phil Singleton, web developer and SEO firm owner and co-author of the book SEO for growth. Phil came across my radar through some high quality outreach on his end, and he was a fantastic guest. One of the most natural conversations we’ve had on the podcast.

    Depth of Knowledge- 14 readers -
  • Seeking Copywriting Apprentice – Apprenticeship Program 2017

    In 2016 I put myself out there and brought on an apprentice at Jeffalytics. It was one of the best decisions I could have made for my business. Go read that article before continuing with this post. This year, we are looking to add a writer to our team. Here are the details for the 2017 program. This is going to sound weird… … But the ideal candidate for my 2017 apprentice w ...

    Jeff Sauer/ Depth of Knowledgein SEO EMail- 15 readers -
  • 55: Scheduling your life away (should you allow people to book your time?)

    I am recording this the day after the 4th of July holiday here in the US, which is pretty much my favorite time of year to be in my home state of MN. My wife, some family members and I entered a decorated pontoon boat into a boat parade, and we ended up winning the whole thing. Rather than celebrate all night, I did the responsible thing and played the role of sober cab.

    Depth of Knowledge- 16 readers -
  • 54: Pick up the damn phone

    I wanted to share some thoughts on low hanging fruit for a business, and how to take advantage of that situation. Let’s talk about the 10 revelations that lead me to implementing a CRM system this week. This episode is going to be fairly experimental, because I am still working through the process myself. I’m still processing information, and I don’t have all of the answers.

    Depth of Knowledge- 12 readers -
  • Lea Pica on Getting Back to Data Visualization Basics

    Lea Pica share with us how to avoid 2 common analytics data visualization mistakes for impactful insights. Lea has trained and inspired some of the most respected organizations in the world on how to improve their data visualization. She is an expert in many fields of data and analytics, and a friend of Jeffalytics as well. Lea has ag ...

    Jeff Sauer/ Depth of Knowledge- 18 readers -
  • Google Performance Summit Announcements

    I would like to talk about the upcoming innovations in Google AdWords and Google Analytics from the Google Performance Summit. At the time I write this, I have no idea what they will announce. But I will be watching the livestream and taking copious notes ...

    Jeff Sauer/ Depth of Knowledgein Google- 16 readers -

Depth of Knowledge

Google Analytics, WordPress, Pay Per Click and SEO Teacher and Consultant

Author: Jeff Sauer
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