- Our Blog
Today I am going to share 10 things I no longer believe as it pertains to business and career success. I will dissect the wisdom of myself in my 20’s and contrast them to how I feel about things in my mid 30’s. It’s funny as I go through this list of items, I realize how much my mind has changed in just a decade of being a professional. How much conventional wisdom I think is complete bullshit.
Today I want to talk about one of the tools that we have used extensively at Jeffalytics for email marketing and marketing automation – Active Campaign. At Jeffalytics, we’ve had a long and storied history with Active Campaign. We have been customers for 2+ years, and have used it to send 300 e-mail campaigns.
Our process for Scheduling podcasts Let’s start with the problem: Maintaining my calendar sucks. It’s not that I’m “too busy” or that I’m some sort of special delicate snowflake. I’m just trying to navigate this crazy world of 24/7 push notifications. You know, that feeling that I’m behind time the second I wake up every day. That’s the blessing and curse of how the internet works.
Do you want to see your most important SEO data every time you login into Google Analytics? Are you afraid that you don’t have enough time to dig through your analytics reports every day? Then let’s solve this problem by building a Google Analytics SEO dashboard. Dashboards provide an easy to access and easy to share view of your analytics data.
Before we get into Google Analytics conversion tracking, I have a question for you. What’s the most important function of your website? Think about this answer for a few minutes, because it actually has everything to do with tracking conversions. Why did you (or your organization) create the site? What is it supposed to do? Most of us don’t consider these questions when we s ...
What is our biggest business goal for 2018? It’s not traffic or revenue. It’s process. The biggest thing that I want to do in 2018 is to develop repeatable processes for everything in my business. As we grow and scale Jeffalytics, project management becomes vital. If you don’t have processes in place before you start scaling, then the business will fall apart.
Today for our 88th episode, we will talk with Miles Beckler. Miles and his wife run a successful niche media company with authority sites in the spirituality and meditation space. Miles also teaches marketing for free on YouTube. Miles and I met last year in Bali, and it started off innocently enough. It actually started before he became aware of my presence.
Content marketing is one of the most effective ways to get traffic to your website. But trying to come up with new content ideas can be super intimidating. [Trust me! After over five years of blogging here at Jeffalytics, I know how frustrating things can be.] So how do you find a way to consistently create new content without getting stuck? You need a content creation strat ...
In this post, we’re going to delve deep into a topic that keeps analytics consultants in business – Cross-domain tracking. Cross-domain tracking is a term we use to describe the act of tracking multiple domains in a single Google Analytics property. Now, cross-domain tracking is a pretty advanced concept that is not easily understood.
Today we’re going Behind the Scenes of our video editing process! We all know how important editing can be for videos. Editing is what turns your drafts, screw-ups, and first takes into finished products. Before we get into how we do our edits, I am going to share something pretty personal with you. You may, or may not know that I present at conferences all over the world.
Today for our 86th episode, we will talk with Matt Inglot, Founder of Tilted Pixel, an agency specializing in membership sites, and the host of the Freelance Transformation Podcast. Matt and I were connected by AJ Wilcox, a friend of the podcast and all around good guy. Both Matt and I run podcasts, so AJ mentioned that we would be a good fit for each others show.
Think you need a fancy production studio to start recording videos for your business? Maybe you don’t! In Today’s episode of Behind the Scenes, we’ll look at my video recording setup for the 90 Day challenge. We are producing almost all of our videos for the 90 day challenge in my makeshift recording studio. But that doesn’t mean we want to sacrifice quality.
In this tools of the trade episode, I’m going to do a comparison of two webinar software tools which I’ve been using for the past few years. I’ll be comparing Zoom Webinars and WebinarJam, discussing their benefits and drawbacks. If you’re looking for a webinar software, then read on and watch our video as we discuss the pros and cons of each webinar software to help you fin ...
Content marketing is all the rage these days, and video is a natural extension. Have you ever thought about creating videos to drive traffic to your business? Using video in your online marketing can improve your SEO results, and increase customer engagement. No to mention, videos give you more places to promote your content. YouTube is the second largest search engine, right behind Google.
Today for our 85th episode, I am going to talk about the value of networking. Specifically, I am going to talk about how making connections and friends is like compounding interest. One meeting at a conference can lead to another conference to another opportunity and much more. It’s a pretty wild ride, and I wanted to share how one single conference, my first big internatio ...
Google Analytics, WordPress, Pay Per Click and SEO Teacher and Consultant