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If you want to write things that inspire action — web sales pages that effectively sell your product, emails that readers will click on and share, etc. — this article is for you. I repeat: if you want to make things on the internet that work, if you want to publish webpages and videos and podcasts and emails into the world that get results, you’re in the right place.
Earlier this week I stumbled on an example of absolutely terrible advice from the U.S. Small Business Administration. This advice made me angry and sad at the same time. Angry at the SBA and sad for anyone who follows the advice. I was googling some common phrases about building a business as research for an upcoming podcast episode.
On the podcast today we interview someone who actually found out how to make his living doing something he loved. And, I swear to god, if he can do it with this niche, there’s at least a chance for you to do it in whatever topic that’s got you excited. Because this guy, Ross Symons, literally makes little paper animals. THAT’S. IT. Origami, that’s the interest Ross pursued.
Our very own Chase Reeves is the opening speaker for a brand new conference started by our friends at ConvertKit! The conference takes place June 23 to 25 in Boise, Idaho. With Craft + Commerce, ConvertKit is creating a space for online entrepreneurs, bloggers, podcasters, vloggers, to learn how your craft is not only a means to earn a living online, but also a way to make a ...
In this episode we walk through a process to get clarity about what projects you should focus on next. You know the feeling… too many projects on the todo list; you bit off more than you can chew. So we could all use a simple process to get us back on track. We call it the Energizer Planning Method because when you go through this process you’ll have clarity and confidence a ...
Is the work you’re doing towards your goal working at all? What if you’ve been working for several months and don’t have much to show for it? Is this normal? Is this how it works at first? Speaking of normal, what is normal!? What kind of results should you be expecting? Today on the show we talk about several places you can look to diagnose where your problem might be coming from.
Work. Side-hustle. School. Morning routine. Kids. Commute. Exercise. Meditation. Meal prep. Rest. Evaluation. If you’re like me, you fill your days with as much “I’m supposed to do this” stuff as possible. I’m supposed to exercise. I’m supposed to have good ideas for my business. I’m supposed to be diligent about executing those ideas. I’m supposed to eat healthy.
In the kinds of very small businesses we talk about at Fizzle, with teams of fewer than 5 people, many with just one person, very little of what we do on a day-to-day is CEO-type stuff. Most of what we do is run around wearing one of dozens of different hats. Marketing, product development, finance, team building, and on and on.
I’d venture to say that most of us, when we think about a “successful business” we’d want to create, it will look like what is known as a lifestyle business. These are the kinds of businesses where your business serves your life, not the other way around. And with the tools of the internet and extremely affordable training like Fizzle’s Courses, this kind of business has bec ...
Doesn’t matter what surf board you’re riding, if the wave is too small it can’t generate enough lift to catch your board and make it flow. The same is true with your marketing. If you can’t generate a large enough swell with your website, your emails, your headlines, your social media, your customers WON’T catch your waves. I call this resonance.
Listen, there is a TON of competition in business today. The internet, which enables all of our personal businesses like never before, also makes it so now you compete with the entire world. But, we have a powerful tool at our disposal: specialization, focus, narrowing our target market, aiming at a smaller business niche.
We’re willing to bet you’ve heard and read lots of talk about the importance of pinpointing your ideal client, identifying a target market and picking a niche. Maybe you’re even sick of these concepts? (It’s okay, you can roll your eyes a little!) You’re probably tired of hearing these buzzwords because they get thrown around way too often without much meaning attached to them.
Inside Fizzle there’s a course called “Choosing a Topic.” This is one of our most popular courses, and it’s at the beginning of the roadmap. This course helps people in three different situations starting out on the entrepreneurial path: “I have too many potential business ideas and don’t know how to choose just one.” “I don’t have any ideas, how do I come up with a good one.
We’ve got some articles, some books, some podcasts and some videos that can help you with your vision, motivation, productivity and all the other good stuff you need to succeed in modern indie business. Give the podcast episode a listen if you’re not already subscribed… the context on each of these is fun, inspiring and meaningful.
If you’re trying to build an online business, then chances are good you’ve come across a few stories about how incredible Facebook ads can be as a marketing tool. “A zillion webinar sign ups that resulted in a million sales!” “Automated list building around the clock!” “A constant stream of high-quality traffic that converts!” That’s great.
Listen, some things you just need to quit. You realize you need to stop doing it, stop it. Acknowledge and move on. But other things… other things are big, hairy, important, terrifying things. To quit these kinds of things is heavy, emotional, traumatic. So, in this article (and accompanying podcast) I’m going to share: How we get “bamboozled” into working on stuff that ...
In every significant marketplace there is competition. In many ways, competition is a great thing — it drives innovation, it pushes businesses to be better and it gives customers choices. When we’re vying for the same customers, it’s tempting to hide away with our ideas and keep our precious audiences to ourselves.
We’ve all heard it before. You should “follow your passion” if you want to be happy and successful in life. But what if you don’t know what your passion is? What if you have multiple passions? What if your passion doesn’t seem attainable or if there’s no money in it? Within the Fizzle team, we believe “follow your passion” is essential advice, but it can also lead to plenty ...
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