• Affiliate Marketing – One of Top Customer Acquisition Methods

      For a long (in fact, way too long of a) time affiliate marketing experts did not have a seat the CMO’s table when digital strategy was discussed and online customer acquisition channels were budgeted for. In 2015, however, we have finally noticed a significant change in this as (a) more research has been conducted and published, and (b) more brands have been giving affiliate marketing a try.

      Geno Prussakov/ Geno Prussakovin Affiliate- 20 readers -
    • 20 Affiliate Marketing Stats That Will Blow Your Mind

      Ten years ago, when I was writing my very first book on affiliate marketing, I greatly struggled with the lack of statistical data on this industry, and quoted lack of research on it in my first interviews too. In this day and age, however, there is plenty of great data out there; and today I bring you my compilation of 20 bite-sized Tweetable nuggets (each representing an i ...

      Geno Prussakov/ Geno Prussakovin Affiliate- 5 readers -
    • An Analysis of Top Social Media Platforms for Influencer Marketing

      Note from Geno Prussakov: Ladies and gentlemen, I am excited to welcome our newest guest blogger, Shane Barker. Below you may find his first AM Navigator post. Are you leveraging your influencer marketing efforts using the right social media platforms? Your choice of social network may depend largely on the type of audience you’re trying to reach.

      Geno Prussakovin Social- 18 readers -
  • Influencer Marketing Days Conference Ticket Sellout Highly Likely

    Those of you who are frequent visitors of my blog have, undoubtedly, noticed a fairly new “bookmark” featured in its header — one telling about “Geno’s next conference.” I announced the new show right here three months ago. Time flies and three short weeks from now, on November 14, 2016, right in the heart of Manhattan, I will be opening up this brand new influencer marketi ...

    Geno Prussakov/ Geno Prussakov- 9 readers -
  • Affiliate Marketing for Advertisers LinkedIn Video Course Is Out

    I’ve got an exciting news to announce. My newest LinkedIn video course is out! You may remember that my previous course was geared towards aspiring affiliate marketers. Since its release in 2014, it was viewed nearly 200,000 times; and the time has come for us to record a course for brands who wish to leverage the power of affiliate marketing to promote their products (or se ...

    Geno Prussakov/ Geno Prussakovin Affiliate- 6 readers -
  • 7 Ways to Prepare Your Affiliate Program for Q4 Holiday Marketing

    The year’s fourth quarter is already here, and online marketers couldn’t be more excited. eMarketer predicts that this holiday season retail ecommerce with grow 17%, with ecommerce sales representing 10.7% of total holiday retail sales, and nearing $95 billion. Interestingly though, according to Market Track’s research, 27% percent of consumers plan to finish the bulk of the ...

    Geno Prussakov/ Geno Prussakovin Affiliate- 11 readers -
  • How To Get Your Deals Listed on Coupon Websites

    Note from Geno Prussakov: This is a guest blog post from Eric Nagel: Coupons are a necessary component for most e-commerce sites: The online coupon market is worth about $4 billion a year Majority of US Internet Users Will Redeem Digital Coupons So now that you’ve seen how important it is to offer your shoppers coupons for your e-commerce site, how do you get them listed on the big c.

    Geno Prussakovin How To's- 14 readers -
  • Client Spotlight: Travelex Travel Insurance Affiliate Program

    Having traveled to 25 countries in the past 18 years, I do have quite a number of frequent flyer miles “under my belt.” With these, though, I also have quite some experience of unexpected travel complications (from damaged luggage to medical emergencies to whole trip cancellations). With time life taught me about the importance (and convenience) of insuring my travels.

    Geno Prussakov/ Geno Prussakovin Affiliate- 12 readers -
  • 5 Affiliate Marketing Podcasts To Listen To

    Yesterday, a post on the “podcasts all affiliate marketers should subscribe to” appeared on Forbes.com. It listed great podcasts, and I especially appreciated the author’s approach — one underscoring the multifacetedness of affiliate marketing and the consequent “need to be updated on what’s going on everywhere at all times.

    Geno Prussakov/ Geno Prussakovin Affiliate- 10 readers -
  • Client Spotlight: Stowaway Cosmetics Makeup Affiliate Program

    Whether you are an affiliate working in the Beauty vertical, or a marketer catering to Travel-focused audiences, or Business ladies, you’re gonna love Stowaway Cosmetics. This client of ours sells “premium cosmetics that are half the size and half the price.” The idea is simple and ingenious — offer busy women quality cosmetics that’s easy to carry.

    Geno Prussakov/ Geno Prussakovin Affiliate- 9 readers -
  • Influencer Marketing Conference 2016 Coming to New York City

    When you have a product or a service to sell, one of your primary tasks lays in finding the shortest and surest way to your customer’s heart. For years marketing theorists have been analyzing and practitioners experimenting with an array of vehicles to carry the message from the advertiser to the end-consumer. Some have been more effective than others.

    Geno Prussakov/ Geno Prussakov- 10 readers -
  • Tweet to Win a Free Pass to Affiliate Summit East 2016

    I’ve been running these giveaways for more than 3.5 years, with nearly 30 passes won by my blog’s readers since the first draw I ran. This year is no exception. Passes to Affiliate Summit’s Las Vegas show were won in winter, and with the summer show being just a few short weeks away, today I am pleased to announce the 2016 Summer Giveaway of 3 Affiliate Summit passes! This ...

    Geno Prussakov/ Geno Prussakov- 10 readers -

Geno Prussakov

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