• An update on Google's feature phone crawling & indexing

    Limited mobile devices, "feature-phones", require a special form of markup or a transcoder for web content. Most websites don't provide feature-phone-compatible content in WAP/WML any more. Given these developments, we've made changes in how we crawl feature-phone content (note: these changes don't affect smartphone content): 1.

    Google Webmaster Central Blog- 11 readers -
  • Rich Cards expands to more verticals

    At Google I/O in May, we launched Rich Cards for Movies and Recipes, creating a new way for site owners to present previews of their content on the Search results page. Today, we’re expanding to two new verticals: Local restaurants and Online courses. Evolution of search results for queries like [best New Orleans restaurants] and [leadership courses]: with rich cards, results ...

    Google Webmaster Central Blog- 10 readers -
  • Building Indexable Progressive Web Apps

    Progressive Web Apps (PWAs) are taking advantage of new technologies to bring the best of mobile sites and native applications to users -- and they’re one of the most exciting new ideas on the web. But to truly have an impact, it's important that they’re indexable and linkable. Every recommendation presented in this article is an existing best practice for indexability -- regar ...

    Google Webmaster Central Blogin Social- 7 readers -
  • Here’s to more HTTPS on the web!

    Cross-posted from the Google Security Blog. Security has always been critical to the web, but challenges involved in site migration have inhibited HTTPS adoption for several years. In the interest of a safer web for all, at Google we’ve worked alongside many others across the online ecosystem to better understand and address these challenges, resulting in real change.

    Google Webmaster Central Blog- 9 readers -
  • Using AMP? Try our new webpage tester

    Accelerated Mobile Pages (AMP) is a great way to make content on your website accessible in an extremely fast way. To help ensure that your AMP implementation is working as expected , Search Console now has an enhanced AMP testing tool. This testing tool is mobile-friendly and uses Google's live web-search infrastructure to analyze the AMP page with the real Googlebot.

    Google Webmaster Central Blog- 8 readers -
  • Webmaster Forums Top AMP Questions

    It has been busy here at Google Webmaster Central over the last few weeks, covering a lot of details about Accelerated Mobile Pages that we hope you have found useful. The topics have included: What is AMP? How to get started with Accelerated Mobile Pages How can Google Search Console help you AMPlify your site How to best evaluate issues with your Accelerated Mobile ...

    Google Webmaster Central Blogin SEO- 7 readers -
  • 8 tips to AMPlify your clients

    Here is our list of the top 8 things to consider when helping your clients AMPlify their websites (and staying ahead of their curiosity!) after our announcement to expand support for Accelerated Mobile Pages. Getting started can be simple If a site uses a popular Content Management System (CMS), getting AMP pages up and running is as straightforward as installing a plug-in.

    Google Webmaster Central Blogin Social- 9 readers -
  • Google Webmaster Central Blog

    Interested in Accelerated Mobile Pages but not sure how to get started? AMPlifying your site for lightning speed might be easier than you think. If you use a Content Management System (CMS) like WordPress, Drupal, or Hatena, getting set up on AMP is as simple as installing and activating a plug-in.

    Google Webmaster Central Blogin SEO Google- 14 readers -
  • What is AMP?

    Users today expect mobile websites to load super fast. The reality is that it can often take several seconds. It is no surprise that 40% of people abandon a website that takes more than 3 seconds to load. To reduce the time content takes to get to a user’s mobile device we started working on the Accelerated Mobile Pages Project, an open source initiative to improve the mobile ...

    Google Webmaster Central Blog- 13 readers -
  • A reminder about widget links

    Google has long taken a strong stance against links that manipulate a site’s PageRank. Today we would like to reiterate our policy on the creation of keyword-rich, hidden or low-quality links embedded in widgets that are distributed across various sites. Widgets can help website owners enrich the experience of their site and engage users.

    Google Webmaster Central Blog- 11 readers -

Google Webmaster Central Blog

Official news on crawling and indexing sites for the Google index.

Author: Maile Ohye
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