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If you don’t already have digital marketing skills, you need to get on that. Company managers and clients alike think digital marketing is a simple thing they expect everyone to know. The place to start is with this Digital Marketing Certified Associate Training Program (DMCA). Many people claim they do marketing or social media, but when I try to pin them down on exactly wha ...
Important Factors to Consider When Branding a Business December 18, 2016 By Dana Davis Leave a Comment Does your business have an instantly recognizable brand? If not, you need to consider changing this situation as quickly as possible. People like to associate themselves with certain brands they trust and that they are familiar with, so you need to put your business in this position.
Social media is now a part of customer service that is undeniable. Companies without a social media page where customers can reach them quickly and effectively are going to face an uphill battle when it comes to maintaining a loyal fan base. There are too many competitors that are on the right page.
Streamlining is the name of the game for small business owners. So many tasks make up their daily to-do lists. As a result, entrepreneurs depend on resources that can educate them and deliver solutions addressing inefficiencies. One of the biggest dilemmas business owners face is connecting with subscribers. Doing so can be challenging, time consuming, and expensive.
For many looking to step up their online marketing strategy, blogging is essential to getting your brand further recognized as an industry leader and improve how you engage with your audience. Maintaining a blog helps boost traffic for your website and develop a more meaningful relationship with your customers.
Have you ever considered relocating to another area to benefit your career? What about another country? My family has actually relocated a few times, so we have some experience with what that’s like. It has been quite fun, but it also comes with its challenges. It is helpful to be as prepared as possible. Managing your expectations is also important.
Are you looking for an additional way of making money? Making more money doesn’t mean you need to give up your “day job.” Whether you work a nine to five job or are a small business owner, this particular idea works for any situation. What is the idea? It is domain investing. Or another, more descriptive way to look at it is “domain flipping.” I prefer to look at domain investing as a process.
So what type of low-cost, high-powered lead magnets are you using to out-promote your big buck major competitors? Or maybe the opening question should be, are you in fact currently using battle-tested lead magnets of any kind? And if not, why not? They certainly can be extremely inexpensive and effective at attracting, retaining, and re-activating your target market.
Social media for business, generally, is used primarily for increasing brand awareness, engagement and as a means to communicate with audiences in a more informal manner. What it isn’t as used for, though, and what isn’t as discussed, is to improve lead generation. In this blog post, I want to show you the top 5 ways that you can use to improve your lead generation with social media. 1.
Personal Branding for Business Owners: Is It Necessary? March 18, 2017 By Dana Davis Leave a Comment Social media has really changed the way we look at personal branding. Professionals can now share their expertise with millions of followers on a regular basis. Readers can interact with their idols directly.
We all know that when it comes to sales and marketing, startups face a lot of limitations, particularly in respect to their budgets. In addition to budget constraints, there are the limitations of manpower and the lack of experience and qualified professionals to look after the marketing wing. Most startups invariably encounter these stumbling blocks when marketing their products and services.
It’s a common saying: the customer is always right. It’s not hard to see why this expression became popular. Saying the customer is always right seems to emphasize the high standards of any company that would follow this motto. Contradicting this idea seems to imply that businesses should focus on themselves over those they are supposed to be serving.
You can be a blogger producing the best content in the world and never be found online. Or you might have a quality product, ethically sourced at the most affordable prices. But if no one knows about you, no one is going to buy from you. Everyone who wants to be found online has three primary concerns.
Have you thought about what might be the real reason behind your poor email delivery? Many marketers blame the email platform they are using. In most cases, it is not a flaw with your platform, but a flaw with how you follow best email marketing practices. One of the most overlooked areas is a poor quality email list.
If you’re new to WordPress, it’s a good thing that you got in the game. Among the different CMSs available, WordPress has the most users: over 75 million and counting, all over the world. And there’s a good reason why. The ability WordPress gives you to customize your pages and to achieve the appearance you are looking for is what attracts a lot of users to the platform.
The world gets smaller every day, and we all have to do everything we can to keep up with the ever-changing times. Gone are the days when people would walk in your front door asking you to take on an apprentice. These days, people can do everything online—even teach. Enter the Learning Management Systems, or LMS.
Animated videos are everywhere! The reason why is that consumers can easily become entranced by a short animated video (who doesn’t love a good cartoon, right?). And businesses are using videos to their full advantage on their social media marketing campaigns. If you want to create a memorable and effective video that will dazzle your online followers, then hiring an animated ...
Blogging has become a profession of its own, replacing “traditional” careers such as law. Blogging isn’t a demanding career because it is flexible and it is easy to adapt it to your needs. You just need to create your own spot for writing (at home, the office, a café, etc.). Then prepare your mind to unleash your inner world.
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