• Twitter Updates Progress on Diversity, Inclusion

    Twitter’s update on its diversity efforts followed the same theme as counterparts Facebook and Pinterest: modest progress, along with the acknowledgement that more work needs to be done. Vice president of inclusion and diversity Jeffrey Siminoff said in a blog post that the social network met or exceeded its goals for 2016, and it shared modest increases of those goals for 2017.

    David Cohen/ Inside Facebookin Social Facebook Twitter- 7 readers -
  • LinkedIn Overhauls Desktop Site

    “Conversations and content” were the key elements of LinkedIn’s overhaul of its desktop experience. Director of engineering Chris Pruett introduced the redesign in a blog post, saying that it will roll out to all users worldwide “in the coming weeks.” Pruett stressed that navigation on LinkedIn’s desktop site has been simplified into seven core areas—Home (Your Feed), Messagi ...

    David Cohen/ Inside Facebook- 9 readers -
  • Millennial Lead: A New Breed of Video Marketing

    The world is transitioning at hyperspeed into a mobile-dominated era by digitally native millennials who hold the largest share of consumer voice and the largest buying power of any generation. The pace of technological innovation presents a mind-boggling set of qualitative and quantitative challenges for marketers. Technology has driven obvious physical changes in the ways we live and work.

    Inside Facebookin Affiliate- 10 readers -
  • Snapchat: Still Growing Strong (Infographic)

    In its early days, Snapchat seemed to falter, with an unsuccessful attempt at original content creation and security problems. However, by 2015, the messaging application was dubbed the fastest-growing social network ever. Not only did growth remain steady throughout 2016, Snapchat seems to be generating substantial revenue.

    Inside Facebookin Social- 11 readers -
  • Google Launches Toontastic 3D on iOS, Android

    Google launched Toontastic 3D on iOS and Android. The application allows children to create their own stories to share with others. With Toontastic 3D, users can create short stories, longer “classic” stories and science reports. Each story or report is split into multiple “scenes,” and users can prepare each scene by choosing from a variety of background settings and characters.

    Inside Facebookin Google- 13 readers -
  • Snapchat Simplifies Search

    Despite Snapchat’s surging popularity, the one black mark against it has been how difficult the messaging application is to navigate, and its new search bar is a big step toward remedying that issue. Josh Constine of TechCrunch reported that some Android Snapchat users will start seeing the new search bar Friday, and it will be added soon for all Android and iOS users.

    David Cohen/ Inside Facebook- 12 readers -
  • King Launches Bubble Witch 3 Saga on Mobile, Facebook

    King announced the release of Bubble Witch 3 Saga, the third installment in the Bubble Witch Saga franchise. The bubble shooter challenges players to help Stella the Witch break a curse that has been placed on Wilbur, a cat with the power of dark magic. In each level of Bubble Witch 3 Saga, players are challenged to complete an objective before running out of shots.

    Inside Facebookin Social Facebook- 11 readers -
  • Facebook Extends Dynamic Ads Targeting to Users’ Web Activity

    Facebook extended the targeting capabilities of its dynamic ads to users’ web activity. Director of product marketing Maz Sharafi spoke with Lauren Johnson of SocialTimes parent Adweek about the new targeting option, saying that advertisers previously were only able to target users who specifically viewed products on their websites or mobile applications.

    David Cohen/ Inside Facebookin Social Facebook- 15 readers -
  • NFL Teams on Facebook, Twitter and Instagram, Weeks 16-18

    Rare and, as it turns out, short-lived playoff appearances for the Miami Dolphins and Oakland Raiders led those two National Football League clubs to the top spots in growth on Facebook and Twitter, respectively, during weeks 16 through 18 of the season. Social marketing firm Unmetric analyzed all of the NFL teams on Facebook, Twitter and Instagram from Dec. 19 through Jan.

    David Cohen/ Inside Facebookin Social Facebook Twitter- 11 readers -
  • Snap Inc. Sets International Headquarters in London

    Snapchat parent Snap Inc. is setting up shop in the U.K., establishing its international headquarters in London. Madhumita Murgia and Hannah Kuchler of Financial Times reported that all of the company’s sales outside of the U.S. will be booked out of London, starting with those made by its teams in France, Australia, Canada and Saudi Arabia. Snap Inc.

    David Cohen/ Inside Facebook- 11 readers -
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