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Facebook calls it EdgeRank… I call it Facebook’s self-proclaimed right to decide which of our friends we need to communicate with. In any case, it works the following way: You don’t get to see updates from ALL of your friends (especially if you have many). Instead, Facebook prioritizes updates from friends who you tend to interact with more often.
If you have recently put in a search term in Google, you may have noticed the results containing an expandable grid box. In this box are a series of questions involving the search term you looked for. Each of these questions can be expanded using a drop down menu to see the answer. The answers offer a link for continued reading in the page they have been drawn from as well as ...
A few weeks ago Twitter stopped showing share counts for a URL. While it’s no huge news for the rest of the world, many marketers have been worried that this will affect how content spreads… … For a reason The first research came out showing that since share counts were removed, URLs have been shared much less on Twitter.
You thought Google was done with mobile and had moved on? No way! This week, our communities are all talking about some news that came out of Pubcon: a mobile index is coming and it’s going to be Google’s primary index going forward. So if you were willing to take a few hits on the chin and ignore mobile optimization, you could see yourself in a whole heap of trouble in the future.
It is hard to believe it, but the holidays are already fast approaching. It seems like yesterday that the summer sun was blazing above us, but Thanksgiving and Christmas are just around the corner, followed by a brand new year. Do you have your social media posts planned for those months yet? I know, I know… you are thinking I am crazy, right? How could I be asking you about y ...
In this week’s roundup we’ll check in again on Facebook’s Marketplace, ICANN’s takeover of the domain name system, and our awesome tools thread on SEO Chat. We also have some mysterious threads about Google for you. It was recently revealed that Google’s manual action team has the ability to see “link labels” that Google applies to your incoming links.
Cleaning up 400 level, 500 level server errors, and weird redirects seems like a battle with no end, especially on larger sites. It sometimes feels like playing wack-a-mole trying to clean them up – as soon as you clean a bunch up, more appear. It’s also really easy to lose your valuable SEO time as well as developer time, cleaning this stuff up.
A couple of weeks ago, Google has announced that exactly on January, 10, it will hit pages with “intrusive interstitials”. What does it mean? Let’s find out! What are interstitials? Interstitials are the web pages that show up before or after expected content page, usually as a popup or full-screen ad. They usually display ads or optin forms.
Penguin 4.0 is still rolling right along – but let’s take a break this week and explore some of the other exciting things happening in the SEO world! It’s important not to miss the forest by focusing on only one tree, after all. Our members have been sharing stories about Google’s AI, ICANN, Amazon, Facebook, and more.
This issue: Site crawls tend to be a starting point of a lot of SEO reviews. One thing that I’ve been increasingly running into is Google flagging server response errors to pages the never existed in the first place in Google Search Console but I don’t see the same error when running other crawlers.
Social media traffic is fairly easy and quick to generate. Facebook and Instagram ads, Twitter influencer campaigns, Tweet chats, etc. – there are tons of ways to drive quick traffic from social media. Social media traffic is tough to convert though. Social media users are lurkers: They were not looking for answers when browsing the web (unlike Google searchers).
The aftermath of Penguin 4.0 has been…surprisingly peaceful! In the days after Penguin was announced last Friday, many members of WebmasterWorld reported that instead of a hurricane, all they got was a stiff breeze. But Penguin 4.0 also seems to be a slow beast – Gary Illyes only recently announced on Twitter that the penalty-lifting part of Penguin should be taking effect soon.
A few days ago Twitter finally introduced its long-awaited “longer tweets” update. But how much do we really know about what really had changed? https://twitter.com/i/web/status/777915304261193728 Apart from the basic and the most important news that we can now type more before tweeting, what else can we do differently? No more dot @ Do you know how to tell a Twitter geek fr ...
Google Penguin 4.0 was officially announced on Friday and I’ve waited a few days to collect various questions and observations. I’ll be updating this post as more questions and observations are coming. So what do we know by now? From the official announcement: Penguin 4.0 is real time (and part of algorithm): Google will determine if a web page should be affected by Penguin ...
There have been several promising signs this month that Penguin may drop sooner than you think. Late last year, Google said that Penguin would be here in Q1 2016 – so perhaps some of you have lost hope. But the members of our communities, WebmasterWorld especially, are getting very excited about all the changes and activity happening in Google lately.
Linkedin is one of the most undervalued social media networks. Yet, it has great potential for lots of goals, including prospecting. Prospecting has become easier than ever on the social network, and the huge amount of information people provide makes it a unique source for those who use it right. Here is how you can use LinkedIn for the ultimate prospecting tool.
Something crazy is happening over at Google HQ, and webmasters are seeing the results all over the place. What kind of update is it? Well…no one is quite sure yet. But you can get the best analysis at WebmasterWorld and our other communities! We’ll cover Google’s mysterious update, Twitter’s new character limit, spammy widgets, Google vs the EU, and more in this week’s update.
Twitter can be used for pretty much anything. You can launch a political campaign, start a non-profit hashtag movement, spy on your competitor, track down your long lost friend… it is a world of opportunities on a single open platform. It is no surprise that people have been turning to it for professional uses over the years.
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