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Are you wondering how people are changing their lives with social media? Well, I used to as well, but now it’s quite normal! Almost every month, I read different success stories of individuals and small entrepreneurs who got fame through social media. In short, it is an absolute game changer for any business if it really wants to excel online.
A Mind Map is a powerful graphic technique which provides a universal key to unlock the potential of the brain. Mind Mapping can be applied to every aspect of life where improved learning and clearer thinking will enhance human performance. Mind Mapping, which was developed in the 1960’s by English psychologist Tony Buzan, has had equal acceptance in the worlds of business and education.
It had been done. The application form had been filled in. The schools attended, the relationships and the interest fields had been mulled over. The final submit button was pushed. I was live. Then something happened. People I hadn’t seen in 30 years started popping up on my screen. A bit older, greyer and more seasoned than I remembered. This was global and virtual connections at scale.
I’m sure you have an excellent product or service… So you’re out there trying to get everyone to know about it. You’ve spent hours on your website and social media pages building an audience, but for some reason, your conversion rates are much lower than you believe they should be. Where is the disconnect? Many factors contribute to your conversion rate, and the great thin ...
In its “State of B2B Content Marketing 2015” survey, digital marketing agency Regalix found that the majority (32%) of B2B brands surveyed were creating (and promoting) two pieces of content a week. More significantly, they also found that 17% of brands surveyed were creating (and promoting) five or more pieces of content a week. That’s a lot of content.
Friendships are important. Some are long-term and some are just beginning, but they are what make us connect as human beings. Positioning your business on social media is no different than having these type of friendships. You need to advance your social media marketing to continue to nurture and court the following “friends”; Current customers with whom you already have ...
Starting an eCommerce business can take time. You have to get a product idea, validate it, make a website, test the website and then you can think of launching it. It consumes both time and money, and what’s even more terrible is when no one comes to it and you have zero revenue. If you are on the same road or if you want to start an eCommerce website and are scared of this, don’t worry.
Ever been on social media, or reading an article when an acronym crosses your path that you don’t know? Frustrating isn’t it? And the problem is that new acronyms and internet slang are coming up all the time. Using them is almost a rite of passage for active and successful social media users. As social media professionals it can be downright embarrassing when we come acros ...
It was a crazy idea. He wasn’t quite sure what to do next but the situation demanded change. But there was a problem… The reptilian brain was resisting. Something had to give or nothing was going to happen. The inspiration for possible personal disruption was a mix of books, experience and a burning passion to make a dent in life’s drudgery. Failure had been a friend for too long….
You want to get noticed by influencers don’t you? The trick is not to yell “me, me, me” over the rooftops. Unfortunately, I see exactly this tactic nearly every day. Here’s a recent email I received: I get this exact template ALL THE TIME. It reads like this: Hey Dave – you wrote a great article (which I probably didn’t read) But you forgot to link here, or linked to ...
No doubt you’ve heard the phrase “Content is king”. However, I beg to differ. I believe that “Interactive content is king”. An interactive piece of content has essential elements that are vital for businesses. These critical components can: Attract an audience Increase engagement Boost site traffic Improve conversion rate Being a digital marketing professional, I ...
Driving traffic to your website has become a major marketing priority. But with so much competing advice, contributing factors and variable opportunities it’s often hard to figure out exactly how to get the best results. When putting together a traffic-driving strategy you need to get a little creative, because one of the most effective ways to drive website traffic is to le ...
New ways of accomplishing old tasks. This is the conceptual bread and butter of thousands of tech-based companies today, and some might argue the very future of commerce in general. That leaves many brands out there ‘making it up as we go along’, which can be thrilling and completely new terrain – particularly at the curious intersection of tech, social media, and customer service.
How long ago did you Google yourself? Did you think your name search results were making a good first impression? Many people won’t even scroll, the first thing they see when searching for you (or your business or your product) in Google is what they go away with. Did you know that 7 out of 10 of your perspective clients would Google you before even considering your produc ...
It’s that time of the year again. A release of a compelling series designed for jaded audiences. And its captured a global audience of tens of millions. It can’t be viewed on traditional channels but pay per view. TV addicts that were fed a diet of mass media television are leaving free to air television and are discovering something new. On demand video that doesn’t have advertising.
I was having a coffee with my good friend and fellow Entrepreneur Alex Pirouz… Alex is the founder of Linkfluencer, the world’s leading online LinkedIn training company as recognized by Inc Magazine. As usual we started chatting about LinkedIn. What we discovered is that when we talk to people who aren’t really active on it, both he and I always seem to get the same respons ...
If you want to make it in the world of blogging, you need to know what it takes to stand out from the crowd. Actually, it’s a whole lot more than just standing out from the crowd, it’s having the ability to be dedicated to your blog, putting in the time and work to create amazing content and then knowing how to promote it so your audience can find you.
The digital revolution is growing your customers expectations for immediate response and service. You may not even realize it, but you have most likely already made some changes to the customer service strategy of your business. Thanks to social media, customer service has been steadily moving into the forefront for businesses.
For the last few years, automation has been a buzzword in content marketing circles. If you’ve been under the impression that it’s just another fad that’ll fizzle out eventually, this recent report from Markets and Markets will probably lead you to think otherwise. According to the findings of the report, the global marketing automation sector is set to grow from $3.65 billion in 2014 to $5.
A great majority of the blog content you read, you never read again. When was the last time you went back and soaked in the glory of this article about Craft-Toberfest? What is “Craft-Toberfest” anyhow? Does anyone care? Ok I confess, the Craft-Toberfest piece is mine. It might not be the best example of a disposable post. Someone could come back to it next October.