• 5 Marketing Processes You Should Seriously Consider Automating

      Marketing technology is moving at a rapid pace that is enabling businesses to reach more potential customers and better engage existing ones. So, if you are still stuck with excel sheets and manual outreach processes, it’s time to reexamine how you can bring in the much required marketing efficiency to your business.

      KISSmetrics Marketing Blogin EMail- 23 readers -
    • Analytics—Ignorance Is Not Bliss

      Let’s face it, even in today’s data-focused marketing climate, analytics tends to be online marketing’s redheaded step-child. Campaigns, content, and conversion rate optimization get all the glory and attention, while analytics lurks in the background. It’s there, but—even if it is setup correctly—most marketers only use it to check traffic stats.

      KISSmetrics Marketing Blogin Paid Search- 10 readers -
  • How Fixing Client Analytics Can Help Agencies Sell More

    A completely accurate client analytics account is few and far between. That forces you, brave agency veteran, to roll up your sleeves and try to make sense of the chaos you’re looking at for each unique scenario. You didn’t plan for it. You didn’t charge for it. And now, if you don’t fix it, you’ll face an uphill battle in trying to prove the resulted you delivered.

    KISSmetrics Marketing Blogin How To's- 8 readers -
  • PPC Advertising Hack: Super-Targeted Live Chat Prompts

    How do I get potential customers to engage on my site? If you’re trying to run a business online, this is a critically important question to answer—especially if you’re running any sort of pay-per-click (PPC) advertising. Clicks and site traffic simply aren’t enough. If you want your business to succeed, you need conversions and sales.

    KISSmetrics Marketing Blog- 8 readers -
  • How to Increase Conversion Rates with Better Product Content

    If you’ve been reading our blog for awhile, you likely already know that a good product description can help sell a customer on your product or service. But too often, we put too much emphasis on the description itself while blissfully ignoring the other aspects of a product’s presentation. According to a recent study from SurveyMonkey available through Salsify, fully 94% of c ...

    Sherice Jacob/ KISSmetrics Marketing Blog -
  • 7 Laws of Sales Funnel Physics Every SaaS Business Needs to Know

    Back in college, I visited to this run-down pizzeria shop called Sammi’s. Their logo had a picture of a pyramid on it. No one understood what that had to do with pizza. I pitched Sammi repeatedly on my startup’s text message coupon product at the time. He never bought. But I’ll never forget the time I saw him hand a $200 check to some kid selling an ad from a local magazine ...

    KISSmetrics Marketing Blogin Paid Search EMail- 11 readers -
  • What SaaS Marketers Can Learn About Pricing From Menu Engineers

    The food industry is a $5.32 trillion dollar business. The alluring profitability of the food business along with increasing competition has inspired a new discipline: menu engineering. As the name suggests, it is a deliberate construction of menus to generate greater profits per customer. When asked about the rise of menu engineering, value perception expert and author of Pri ...

    KISSmetrics Marketing Blog- 11 readers -
  • Creating an Indispensable Welcome Email (Infographic)

    More than 40% of brands forget one of the best performing marketing campaigns there is: the welcome email. This marketing campaign must-have generates, on average, 33% more engagement with your brand than your average email marketing campaign. Are you forgetting about your welcome email? Or are you looking to make your welcome emails even better? Below is an infographic fro ...

    KISSmetrics Marketing Blog -
  • Why Split Testing is Killing Your Conversion Rate

    If your conversion rate is flat-lining and you’ve tried virtually everything to stop its downward spiral – split testing could be to blame. Yes, split testing – that incredible flip-switching, conversion-boosting, audience-wooing strategy that boasts major lifts – but seldom delivers on its promises – could be the very issue that’s causing even the best-planned campaign to fall on its face.

    Sherice Jacob/ KISSmetrics Marketing Blog- 7 readers -
  • How to Create a Growth Hacking Framework

    Have you heard about the Fake It Hack? How about the Exclusivity Hack? The Aha Moment Hack? These are a few of the tactics you’ll read if you Google “growth hacking.” Don’t worry if you haven’t heard of them before. You don’t need to know about them yet. The only thing you need to know right now is how to create a scalable and repeatable process so you can efficiently execute ...

    KISSmetrics Marketing Blogin How To's- 11 readers -
  • How Amazon Uses Twitter to Drive Website Traffic: Bad Jokes Ahead

    Thinking about all of the great retailers online, there is perhaps no bigger name in the industry than Amazon. They have created an incredible sales system that is centered around a website that is second to none, with an inventory that includes …everything from A → Z! With so much going on from their website alone you’d think they’d slack off on Twitter.

    KISSmetrics Marketing Blog- 11 readers -
IMGlance Facts
  1. listed
  2. #98 in our ranking
  3. 714 posts, read by 6,523 readers
  4. 9 readers per post
  5. 23 Posts per month
Facts last updated: (2016-12-05 11:06:38 UTC). Update Frequency for posts: 1 hours. Posts last updated: .
Get the top posts daily into your mailbox!