• How Voice Apps will Change E-Commerce Forever

    Marketers say that in order to anticipate what the customer wants, you have to know what they’re thinking. With voice apps becoming more and more commonplace — now the customer can actually tell you. Perhaps the biggest evidence that shows a marked shift in how customers search is found within the biggest movers and shakers in both e-commerce and search — Amazon and Google.

    Sherice Jacob/ KISSmetrics Marketing Blog- 8 readers -
  • 5 Signs it’s Time for an Email Marketing Makeover

    These days, just about anyone can create and send out email campaigns to their list of prospects. But just because it’s nearly push-button simple to do, doesn’t mean it always gets the results you want. And if your beautifully-designed, precisely-formatted and succinctly-written email went over like a lead balloon, it doesn’t mean the end of the world.

    Sherice Jacob/ KISSmetrics Marketing Blogin EMail- 6 readers -
  • 4 Data-Backed Conversion Hacks that Cost You Nothing

    Conversions are in the toilet. Traffic is still coming in. But your bottom line isn’t changing. Sales are slower than ever. People simply aren’t buying right now. It’s not the holiday season. It’s probably just the “off-season” for online sales. No need to worry, right? It’s normal for this time of year… But it’s not. Selling online isn’t only seasonal.

    KISSmetrics Marketing Blog- 4 readers -
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