Koozai.com - Posts from November 2015

  • Rugby World Cup 2015: Which Brands Got It Right?

    For those of you who may have been living in a cave for the past two months, England hosted the Rugby World Cup this year and it is been hailed as the most successful world cup to date. 20 national teams participated in the World Cup on the pitch, however, off the pitch 100s of brands were competing.

    Koozai.com- 8 readers -
  • Rugby World Cup 2015: Which Brands Got It Right?

    For those of you who may have been living in a cave for the past two months, England hosted the Rugby World Cup this year and it is been hailed as the most successful world cup to date. 20 national teams participated in the World Cup on the pitch, however, off the pitch 100s of brands were competing.

    Koozai.com- 16 readers -
  • 4 Content Ideation Methods

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Coming up with content ideas can sometimes be a little tricky. This is even more apparent if you’re working towards specific deadlines. So if you’re in charge in your company of coming up with content ideas or you do this within a team internally, this video for four content idea ...

    John Waghorn/ Koozai.comin Paid Search Content- 21 readers -
  • 4 Content Ideation Methods

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Coming up with content ideas can sometimes be a little tricky. This is even more apparent if you’re working towards specific deadlines. So if you’re in charge in your company of coming up with content ideas or you do this within a team internally, this video for four content idea ...

    John Waghorn/ Koozai.comin Paid Search Content- 19 readers -
  • 6 Key Areas to Focus Your SEO Campaign

    6 Key Areas to Focus Your SEO Campaign 26th Nov 2015 SEO | No Comments 5 minutes to read An effective SEO campaign needs a clear strategy that addresses the main issues that exist with a website. This should be straightforward but is often overlooked or not properly analysed before a campaign is begun.

    James Challis/ Koozai.comin SEO- 24 readers -
  • 61 Places to Find FREE Visual Content Marketing Resources

    Calling all Content Marketers! Are you bored of using the same old stock images? Looking to spice up your content without spending a penny? If that’s the case, listen up, because this post is for you. Stocked and Loaded Let’s face it – the majority of standard stock photography isn’t great. At its best, it’s generic and bland, and at its worst, well, things just get plain weird.

    Harry Gardiner/ Koozai.comin Content- 30 readers -
  • 61 Places to Find FREE Visual Content Marketing Resources

    Calling all Content Marketers! Are you bored of using the same old stock images? Looking to spice up your content without spending a penny? If that’s the case, listen up, because this post is for you. Stocked and Loaded Let’s face it – the majority of standard stock photography isn’t great. At its best, it’s generic and bland, and at its worst, well, things just get plain weird.

    Harry Gardiner/ Koozai.comin Content- 38 readers -
  • Google AdWords Customer Match E-mail List Strategies

    Google AdWords Customer Match E-mail List Strategies 12th Nov 2015 Paid Search, Google AdWords | No Comments 2 minutes to read Customer Match was released on 27th September 2015. It gives you the capability to upload e-mail addresses that your customers have given you to target users on the Search Network, YouTube and Gmail Ads within Google AdWords.

    Koozai.comin Paid Search Google- 12 readers -
  • Google AdWords Customer Match E-mail List Strategies

    Google AdWords Customer Match E-mail List Strategies 12th Nov 2015 Paid Search, Google AdWords | No Comments 2 minutes to read Customer Match was released on 27th September 2015. It gives you the capability to upload e-mail addresses that your customers have given you to target users on the Search Network, YouTube and Gmail Ads within Google AdWords.

    Koozai.comin Paid Search Google- 13 readers -
  • Steps to Effective App Market Research

    In order to market a successful app, it is essential that you first carry out comprehensive research to really understand your market and audience. This research allows you to shape the app and your strategy accordingly, including choosing the right marketing channels, setting realistic goals and measuring the right success metrics. Fail to plan and you plan to fail, as they say.

    Emma North/ Koozai.comin Paid Search- 17 readers -
  • Steps to Effective App Market Research

    In order to market a successful app, it is essential that you first carry out comprehensive research to really understand your market and audience. This research allows you to shape the app and your strategy accordingly, including choosing the right marketing channels, setting realistic goals and measuring the right success metrics. Fail to plan and you plan to fail, as they say.

    Emma North/ Koozai.comin Paid Search- 14 readers -
  • Keyword Anchor Text – Good or Bad?

    Keyword Anchor Text – Good or Bad? 5th Nov 2015 SEO, Link Building | 2 Comments 5 minutes to read Remember Google Penguin updates? Of course you do! If you’re one of the SEOs that got your sites smashed into the ground by the updates, you’ll probably be a little cautious of keyword anchor text links.

    Ali Moghadam/ Koozai.com- 21 readers -
  • Keyword Anchor Text – Good or Bad?

    Keyword Anchor Text – Good or Bad? 5th Nov 2015 SEO, Link Building | No Comments 5 minutes to read Remember Google Penguin updates? Of course you do! If you’re one of the SEOs that got your sites smashed into the ground by the updates, you’ll probably be a little cautious of keyword anchor text links.

    Ali Moghadam/ Koozai.com- 18 readers -
  • Seasonal Content Creation – The Dos and Don’ts

    When it comes to creating a successful seasonal content strategy, there are a number of common traps that brands and businesses can fall into. But if used in the correct manner, seasonality can be an all-important tool in a Content Marketer’s vast arson of content creation weaponry. So instead of creating cringeworthy content littered with tenuous seasonal links that’s greete ...

    Koozai.comin Content- 27 readers -
  • Seasonal Content Creation – The Dos and Don’ts

    When it comes to creating a successful seasonal content strategy, there are a number of common traps that brands and businesses can fall into. But if used in the correct manner, seasonality can be an all-important tool in a Content Marketer’s vast arson of content creation weaponry. So instead of creating cringeworthy content littered with tenuous seasonal links that’s greete ...

    Koozai.comin Content- 26 readers -
  • Boosting Your SEO by Helping Googlebot

    What’s the secret to Google loving your website and indexing it? The secret is to steer crawlers to the most important and useful pages of your site and ignore those pages with little value to searchers. You may think that you want Google or Bing to index every URL of your website but you could be preventing it from crawling your most important pages by using up your ‘crawl bud ...

    Dean Marsden/ Koozai.comin SEO- 27 readers -
    Earlier about the same topic:
  • Boosting Your SEO by Helping Googlebot

    What’s the secret to Google loving your website and indexing it? The secret is to steer crawlers to the most important and useful pages of your site and ignore those pages with little value to searchers. You may think that you want Google or Bing to index every URL of your website but you could be preventing it from crawling your most important pages by using up your ‘crawl bud ...

    Dean Marsden/ Koozai.comin SEO- 26 readers -
  • Koozai Twitter Handles

    Koozai Twitter Handles 16th Nov 2015 News, Koozai News | 4 Comments 3 minutes to read The day has finally come to retire. Retire the ‘Koozai_*name*’ Twitter handles, that is. When we rebranded to Koozai in May 2011, we wanted to make sure it launched with a bang. There were various methods we used in order to achieve the ‘bang’ and branded Twitter handles was one of them.

    Ben Norman/ Koozai.comin Social- 12 readers -
  • Koozai Twitter Handles

    Koozai Twitter Handles 16th Nov 2015 News, Koozai News | No Comments 3 minutes to read The day has finally come to retire. Retire the ‘Koozai_*name*’ Twitter handles, that is. When we rebranded to Koozai in May 2011, we wanted to make sure it launched with a bang. There were various methods we used in order to achieve the ‘bang’ and branded Twitter handles was one of them.

    Ben Norman/ Koozai.comin Social- 20 readers -
  • How To Build Brand Loyalty

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Hi. My name’s Harry Gardiner, and welcome to my latest video, building brand loyalty. Now having a loyal following of customers is incredibly important for business success. To start off with that, you’re going to need to build and cultivate a community of fans and followers.

    Harry Gardiner/ Koozai.comin EMail How To's- 24 readers -
  • How To Build Brand Loyalty

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Hi. My name’s Harry Gardiner, and welcome to my latest video, building brand loyalty. Now having a loyal following of customers is incredibly important for business success. To start off with that, you’re going to need to build and cultivate a community of fans and followers.

    Harry Gardiner/ Koozai.comin EMail How To's- 22 readers -
  • Helping Googlebot To Help Your SEO

    (This is the transcript from our new video so it may not read as well as a normal blog post would) Hi. Today we’re going to be talking about helping Googlebot to help improve your SEO results. You may think that you want Google to come and crawl and index every page of your website. However, there’s a thing called crawl budget, which is a finite amount of resources that Google ...

    Dean Marsden/ Koozai.comin SEO- 26 readers -

Koozai.com

Award winning digital marketing agency. Trusted for SEO, Paid Search, Social Media and Digital Management services by over 100 top brands. Find out why.

Additional authors: Ben Norman, Mike Essex, Samantha Noble
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