• 50 percent of teens said Facebook is a snore

    Facebook isn’t about to lose its status as the number one social network, but it seems like familiarity has bred a little contempt. 50% of the participants in the new GlobalWebIndex (GWI) Social Summary for Q3 2014 said they were using Facebook less frequently than they did in the past. (Study involved 170,000 internet users across 32 markets) The percentage gets even larger ...

    Cynthia Boris/ Marketing Pilgrimin Social- 8 readers -
  • The top five ad exchanges every marketer should be using

    What is an ad exchange? An ad exchange is a type of online marketplace of unsold display ad space (belonging to sites or networks) which allows publishers and advertisers to buy and sell ad inventory automatically. It improves transparency and targeting by auctioning impressions in real-time between multiple bidders- allowing for publishers to get the best price on their space ...

    Marketing Pilgrim- 8 readers -
  • Old Macdonald had a farm with internet, Gee Oh Oh Gee El Eee!

    The Wall Street Journal has exclusive details of Google’s plans to take over the world thanks to a fleet of satellites. It just needs $1 BILLION dollars! Actually the plan is not that evil. It’s not even quasi-evil. The Goog wants to put into orbit around 180 small, low-orbit satellites that would bring internet to rural areas of the world–allowing Old Macdonald to check-in ...

    Andy Beal/ Marketing Pilgrim- 9 readers -

Marketing Pilgrim

Marketing Pilgrim keeps its finger on the pulse of the interactive marketing industry and gets the scoops and interviews to keep you informed.

Additional author: Paige O'neill
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