MarketingSherpa Blog - Posts from September 2016

  • Millennials something Snapchat something something

    Skeptical Millennials (defined as ages 18-34) are a notoriously hard-to-reach demographic for marketers. But a new social media outlet can help – Snapchat. For experienced marketers unfamiliar with Snapchat, it’s like direct mail, in that you can send messages to potential customers with images. But it’s like weird direct mail that disappears after 24 hours.

    Daniel Burstein/ MarketingSherpa Blogin Social Twitter- 23 readers -