• Google Gets Monster Crazy about ClickJackers.

      Share ! tweet Clickjacking is a form of digital fraud where a hacker or other bad player will put a transparent page over another page. To the user nothing has changed, but when they try to click on something within the page, it is actually clicking on the transparent page above it. This allows the hackers to then redirect the user where they want them, download malware, eve ...

      Michael Levanduski/ Performance Marketing Insiderin Google- 8 readers -
    • FTC Examines Deceptive Search Tearms

      Share ! tweet Section 5 of the Federal Trade Commission Act prohibits ‘‘unfair or deceptive acts or practices in or affecting commerce.” Traditionally, the Commission has focused upon direct advertising claims, both express and implied. However, two recent matters place online marketers on notice that the Commission is now closely scrutinizing indirect advertising through th ...

      Richard B. Newman/ Performance Marketing Insider- 19 readers -
  • 5 Amazing Ways to Use Pay-Per-Call to Crush Goals

    Performance marketers sometimes feel like they’re losing an uphill battle, and for good reasons. They have to combat perpetual issues of scalability and quality while trying to figure out how to make mobile work. But there is a path to victory, and as it turns out, it’s pretty easy. We’ve compiled seven stories of cutting-edge brands, networks, and agencies who are using pay ...

    Performance Marketing Insider- 7 readers -
  • Online Advertising Fraud Fraud in UK on Decline

    The UK’s Association of Online Publishers reported last year that 35% of the publishers in the UK thought that ad fraud was a significant threat to business. Ad blocking was the only thing considered by a larger percentage of people to be a significant business threat. Interestingly, Integral Ad Science(IAS) provided data that proved that the use of fraudulent ads in the UK is on the decline.

    Michael Levanduski/ Performance Marketing Insider- 9 readers -
  • Coupon Sites are Stealing Your Money!

    So you’ve got a budding e-commerce startup. You’re advertising on Google, Facebook, Bing, etc, and you decide one day, “hey, I should have an affiliate program! I heard CJ is great, let me sign up there.” You speak to your CJ rep and they tell you about all the wonderful sales that they’ll be generating for you and you create your account, deposit funds, and with a huge smile ...

    Pace Lattin/ Performance Marketing Insider- 10 readers -
  • Is Google Allowing Link Spam Again?

    Until last week, websites that used black hat SEO strategies to improve their Google search rankings were heavily punished due to their not so ethical practices of things such as using link farms to boost their search rankings. Google had put a stop to the success of these type of questionable practices by identifying them and making sure they got pushed down in the search rankings.

    Michael Levanduski/ Performance Marketing Insider- 8 readers -
  • FTC Not Giving Up Battle Against AT&T

    The FTC is looking to continue its battle with AT&T even after an appellate court dismissed the FTC’s lawsuit against them, asserting that AT&T mislead over 3.5 million customers. The FTC claims that after selling them services that included unlimited data, AT&T would then throttle their broadband connection speed considerably if they exceeded a certain monthly al ...

    Michael Levanduski/ Performance Marketing Insider- 11 readers -
  • Are Social Logins A Privacy Risks?

    Janrain®, the leading company that created the Customer Identity and Access Management (CIAM) category, today announced the results of a new Consumer Identity Trends survey that shows while social login use is growing in popularity thanks to the 75% now suffering from password fatigue, 93% are nonetheless concerned about how their account data and activity is being shared and used.

    Pace Lattin/ Performance Marketing Insider- 7 readers -
IMGlance Facts
  1. listed
  2. #13 in our ranking
  3. 1,154 posts, read by 10,733 readers
  4. 9 readers per post
  5. 38 Posts per month
Facts last updated: (2016-10-28 04:07:02 UTC). Update Frequency for posts: 15 minutes. Posts last updated: .
Get the top posts daily into your mailbox!