• Is the RPM a Critical Statistic in Google Adsense?

      As a website owner who uses Adsense, it is critical to the website to make sure the whole Adsense advertising channel is completely optimized to bring in as much revenue as possible without being too intrusive to the website’s design. With one of my new websites I have created (I will keep it unnamed as it is still in the early on stage of it’s life), I noticed something about ...

      Will Green/ ppc.orgin Paid Search Google- 44 readers -
    • Top Tricks To An Effective Pay Per Click Advertising

      Written by Patrick Panuncillon Marketing products and services online have been the trend since the year 2006. As we all know, millions of businesspersons are advertising their products and services online. And as far as we see it, this method has been the most effective way to drive traffic for potential customers.

      ppc.orgin Paid Search- 41 readers -
    • 7 Reasons Why Outsourcing SEO is a Good Idea for a Small Business

      Exposure across multiple digital platforms is one of the main requirements of any small business. Getting more and more traffic is the main focus of any website. Revenue that is generated by any website is directly proportional to the traffic that it garners. How much traffic a website generates is nothing but the end product of Search Engine Optimization.

      Michael Evans/ ppc.orgin Paid Search SEO- 37 readers -
  • Formula 1 – Analyse A Real PPC Campaign

    The last PPC campaign that was analysed in the ‘Analyse A Real PPC Campaign’ was from CarFinance247, who had a good search advert (with some areas of improvement) and an extremely effective landing page, which had many features adding to enticing the web user into a lead capture. With the Bahrain Formula 1 Grand Prix just concluding and Sebastian Vettel crossing the finish line ...

    Will Green/ ppc.orgin Paid Search- 11 readers -
  • 5 Elements to Include on a PPC Landing Page

    The landing page of a PPC campaign is commonly the area of the campaign which will ‘make or break’ it. By this, it is the last element of a PPC campaign which is also where the conversion by the web user takes place. For this reason, it can be considered one of, if not the, most critical element to a PPC campaign.

    Will Green/ ppc.orgin Social- 8 readers -
  • 3 Potential Reasons Behind Your Website’s Traffic Drop

    For all those that own a website out there, at the back of your head, no doubt, will be the scenerio where your website will suddenly lose all traffic, making your website worthless. This is commonly why a website which makes the same profit per year is often worth a lot less than a business that makes exactly the same profit per year – a business won’t suddently ‘die’ like a w ...

    Will Green/ ppc.orgin Paid Search SEO- 15 readers -
  • The Top 3 Tools for Researching Keywords

    Content marketing is constantly evolving, but one challenge still rears its head: keyword research. To many people, keyword research is not anything that should be troublesome. However, if you ask many of the established marketers out there, this is where everything starts to fall apart or pick up, depending on how well one handles it.

    ppc.orgin Affiliate Paid Search Blogging- 18 readers -
  • CarFinance247 – Analyse A Real PPC Campaign

    The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ series was from Samsung to promote their new flagship phone of 2017: the Samsung Galaxy S8 (and S8 Edge). What we found was that, as expected, the PPC campaign was a brilliant example where the search advert had many effective elements to entice the web user into a click while the landing page used a visually ...

    Will Green/ ppc.orgin Paid Search- 15 readers -
  • Conversion Rate Optimization: Convert Your Potential Customer into Buyers

    Why is conversion rate optimization essential? Conversion rate optimization is the key to converting a higher number of visitors to paying customers. Apparently, you have done whatever steps are necessary to maximize search engine optimization. You have invested in advertisements, and your traffic sites are showing steady growth. But even with these steps, your revenue is not increasing.

    ppc.orgin Paid Search- 13 readers -
  • When to Choose SEO over PPC and Vice Versa

    When it comes to generating traffic online, most people will turn to two methods: search engine optimisation (SEO) and pay per click advertising (PPC). Each method has their pros and cons but, from reading such an article, it could be difficult to still decide over which method is the one you should pick to generate traffic.

    Will Green/ ppc.orgin Paid Search SEO- 12 readers -
  • How to Tell if Google is Penalising Your Website

    Every so often, Google updates the complex algorithm that are used to rank websites on their search engine in order to improve the user experience when using Google’s search engine. With this, some websites will be promoted on the search engine while others will lose ranks, for numerous types of reasons, and become impacted by the algorithm update.

    Will Green/ ppc.orgin Paid Search Google Blogging How To's- 22 readers -
  • Site Search: Increase Your Conversion Rate by Adding just one Simple Tool

    When you’re selling products or services online, there’s one bottom line: sales. That means that it’s not just important to get visitors to your site; you need to get they to buy. In fact, conversion is, arguably, even more important than traffic. Ten visitors that make a purchase are more valuable than 100 who don’t, right? There are a lot of tools and techniques out there fo ...

    ppc.orgin Paid Search- 9 readers -
  • Blogging Made Easy: A Comprehensive Guide to Blogging in 2017

    Are you thinking of starting your own blog? There is no need to be in two minds about it because these days everyone seems to have a blog of their own. Some have personal blogs while others have official blogs focusing on professional acceleration. However, not all blogs seem to be successful. Some blogs are lacking in purpose while others are lacking in focus.

    ppc.orgin Paid Search Blogging- 15 readers -
  • Hit Click: Tips on How to Effectively Boost Facebook Ads CTR

    Since the time that Facebook first released Facebook Flyers, Facebook Ads became one of the biggest online advertising platforms. Each year, Facebook Ads become more expensive due to an increase in the number of businesses that use the tool to upgrade their strategies and sell their brands. Inevitably, the importance of maximizing the ads for a favorable click through, and conv ...

    ppc.orgin Social Paid Search How To's- 17 readers -
  • Samsung Galaxy S8 – Analyse A Real PPC Campaign

    The last PPC campaign I analysed in the ‘Analyse A Real PPC Campaign’ came from Waitrose Cellar, who had, on the whole, a good search advert and a good landing page, which was a click through landing page to allow the web user to find the type of wine they were interested in. It’s be an eventful week in terms of technology and smartphones with Samsung having recently unveiled ...

    Will Green/ ppc.orgin Paid Search- 18 readers -
  • How to Increase the CTR of Paid Search Adverts

    For many PPC campaigns out there, a factor that will determine just how successful a campaign is at gaining conversions at an affordable price will be the click through rate that is achieved from the PPC search advert. The click through rate (CTR) not only provides a campaign the ability to gain lots of traffic (or not a lot of traffic), but it can also help with other areas of ...

    Will Green/ ppc.orgin Paid Search How To's- 16 readers -
  • How to Get Your Content Onto Google’s Feature Snippets

    The way Google has looked over the last ten years has pretty much stayed the same, all exempt small minor changes here and there. One change that has occurred, on the whole, a little unnoticed (possibly because it works so well), is the introduction of feature snippets. Feature snippets are snippets that appear at the top of organic search results on Google which display the an ...

    Will Green/ ppc.orgin Paid Search SEO Content How To's- 23 readers -
IMGlance Facts
  1. listed
  2. #61 in our ranking
  3. 659 posts, read by 8,000 readers
  4. 12 readers per post
  5. 18 Posts per month
Facts last updated: (2017-04-23 16:03:30 UTC). Update Frequency for posts: 15 minutes. Posts last updated: .
Get the top posts daily into your mailbox!