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Hello and Happy Tuesday! This week in internet marketing, we’ve collected the best and most helpful articles from around the web. We’re looking at SEO mistakes small businesses should avoid, and the new mobile landscape emerging with Google AMP, as well as strategies to help millenials master digital marketing.
Hello and Happy Tuesday! This week in internet marketing, we’ve gathered some of the best and most helpful articles from across the web. We’re looking at a few easily avoidable digital marketing mistakes, as well as increasing traffic by making content more mobile-friendly, and identifying common Local SEO myths.
Back in 2001 when I first founded TechWyse, I knew we were at the very beginning of a very new industry. The Internet Marketing industry. So long to the Phone Book and let’s all get ready for what the internet is about to truly bring us. Our core business goal was to “provide high level business activity for our clients through online marketing endeavours.
Having a top-performing AdWords campaign can feel overwhelming and difficult to achieve. There are so many factors to consider—for example, how do you decide how to allocate your budget when it comes to competitive keywords? A lot of strategy goes in to any PPC campaign, but there are a few tips I can offer to increase your return on ad spend and get you up and running in no time. 1.
People on the internet are impatient, to the point where they won’t wait more than 2 seconds for a page to load before they move on to something else. Speed is a critical part of the overall user experience on a site and directly affects the way users interpret your brand and product. If your website takes too long to load, people will leave and many of them won’t come back.
There’s a threat online that’s become all too familiar to internet security professionals. These phishing attacks, as they’re called, typically come in the form of an email that looks totally normal and genuine, with the aim of convincing the email recipient to provide personal information like passwords, credit card details and banking information.
Hello and Happy Tuesday! This week in Internet marketing, we’ve gathered some of the best stories from around the web. We’re looking at the best tools for email marketing, as well as tips that will indirectly improve your search rankings, and a recipe for the most precise remarketing campaigns. We’re also looking at a guide to building backlinks from resource pages, and using ...
Pinterest has become an important conversion driving marketing platform for businesses. And you are here to know how to drive conversion through Pinterest, right? B2C Marketers say that Pinterest is a gold mine for them. Do you agree with them? While some may not agree now, I’m hoping you would change your mind after reading this post.
Each time someone uses a search engine, they have a different goal in mind. They might be looking for information, reviews, or to buy a specific product. User intent refers to what a user may be actually looking for when they use a search engine. And showing a user the right content for whichever stage of the buying cycle they are in is essential for improving your revenue a ...
For blog writers, creating interesting content is the easy part. Getting the content out there so that people actually read what you write is usually where things get difficult. Statistics show that 35% of people will decide whether or not to open an email based on the subject line alone. That’s a lot of pressure for the writer, especially if the popularity of your site depend ...
Hello and Happy Tuesday! This week in Internet marketing, we’ve gathered some of the best stories from around the web. We’re looking at on-site changes to boost social media traffic, as well as the reasons that SEOs need to think beyond Google, and the ways PPC is proving to be the perfect mix of man and machine.
While mobile is becoming a ubiquitous part of our every day life and more time is spent on smartphones, many sites still offer a poor, difficult and unexciting browsing experience. As a matter of fact, many sites are not properly optimized for mobile. There are discouraging barriers that make navigation seem like a tedious task: slow loading of contents, invisible buttons, tin ...
Creating a website can be hard when you’re looking to create a website that combines both design and user experience together. It demands a lot of patience, time, and experience to land a perfect website that entices them all. Of course, if you’re looking to create a website easily and without much coding efforts, then a website builder will be perfect for you.
We’ve all heard about how great content is and how important blogs are for businesses. However, when you’re creating content for your website, how engaged are your readers? Sure, you post a number of blogs each week, but do your visitors stay long enough to read it and share it with their friends, colleagues, acquaintances, and family on social media? Unfortunately, the frust ...
Businesses are now spending a lot of time (and money, in some cases) developing their online presence. They have business blogs; they have social media accounts; they are purchasing ads; they are increasing their brand awareness everywhere possible. What many don’t realize, however, is this is not like television or radio, or even those flyers that appear in everyone’s mailbox.
Every single page on your website is important. There should not be a single page that your visitors can click into that has not been thoughtfully designed, tested for functionality, and created with your brand in mind. Yes, your home page is important, as are your landing pages. Your blog posts are important as well. However, let’s take a moment to discuss your ‘Contact Us’ page.
The Internet is becoming the main method by which businesses rate their success, so developing and implementing an Internet marketing strategy that best fits your business is essential to outrank your competition. But just how do you plan on handling that process? Are you leaning towards an in-house internet marketing process, or are you contemplating on hiring a professional ...
For the past 5 years, we’ve all heard the saying “this is the year of mobile”. Well, guess what? It’s finally here! 2016 is the year of mobile. So, what does this mean for companies? It means there’s no better place to be present than a user’s mobile device. The mobile phone is where we read emails, where we search, where we compare prices and products, and where we buy on the go.
What is the quickest way to send a message that you know of? Today’s answer is WhatsApp, Messenger, Telegram, WeChat. These are instant messaging apps whose average response time is just a matter of seconds. This type of app is increasingly popular and widespread among people, and according to the latest data, it is the fastest growing technology.
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