• New unconfirmed Google ‘Fred’ update shakes the SEO world

    Since yesterday morning, the SEO industry has been watching an unconfirmed Google ranking update that has been going on for the past 24+ hours. This update has been named the Fred update and it seems to target more of the link quality aspects of the overall algorithm. We’ve seen more chatter and changes from within the “black hat” SEO community versus the “white hat” SEO com ...

    Barry Schwartz/ Search Engine Landin SEO Google- 57 readers -
  • RIP Dmoz: The Open Directory Project is closing

    DMOZ — The Open Directory Project that uses human editors to organize web sites — is closing. It marks the end of a time when humans, rather than machines, tried to organize the web. The announcement came via a notice that’s now showing on the home page of the DMOZ site, saying it will close as of March 14, 2017: Dmoz was born in June 1998 as first at “GnuHoo” then quickly ...

    Danny Sullivan/ Search Engine Landin SEO- 49 readers -
  • Google says it has now tracked 4 billion store visits from ads

    Google has been ramping its efforts to tie clicks on ads to store traffic. On Wednesday, the search giant said it has now captured over four million store visits after users have clicked on an ad, up from one billion a little less than a year ago, and is set to rapidly expand that number. In September, Google extended the now two-year old store visits measurement program to ...

    Ginny Marvin/ Search Engine Landin SEO Google- 46 readers -

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