• Instagram Live Has Arrived. Here’s What to Do with It.

      We’ve known since November that Instagram was rolling out a Live feature à la Facebook Live, but it really hit home today when I opened up my Instagram app and saw this. Buzzfeed went Live, as have a number of other brands. It’s happening, and it’s transforming Instagram. Here’s what you can do about it.

      Lucy Hitz/ Simply Measuredin Social- 31 readers -
  • How to Identify Influencers – #SimplyChat Recap

    1024512 In an effort to create a community of social marketers which shares tips and tricks with each other, we decided to host a weekly Twitter chat. The first #SimplyChat was last Thursday, and the discussion topic was identifying influencers. Influencer marketing is quite the buzzword in the marketing industry.

    Simply Measuredin How To's- 13 readers -
  • What Is Social Media Listening and How Should You Use It?

    1024512 The State of Social Marketing 2017 Annual Report Download It was Stephen Covey who said, “Listen with the intent to understand, not to reply.” These words are both brilliant and questionable when applied to social media marketing and the reasons social marketers listen to their audiences.

    Simply Measuredin Social- 27 readers -
  • When Is the Best Time to Post on Facebook?

    1024512 With the amount of time and energy spent on creating and implementing our social strategies, it’s easy to wonder if our hard work goes unnoticed simply because it wasn’t posted at the right time, or through the right channel, or on the right day. In this four-part blog series, we take a look at the data from various social networks to determine whether or not the nu ...

    Simply Measuredin Social- 20 readers -
  • These Marketing Tools Can Save You Time and Grow Your Business

    1024512 If you’re a business owner, chances are you want to manage your operations better and see your business grow. To do so, you’ll need to effectively monitor your data, identify possible problem areas, make positive changes, and more. 10 Social Marketing Lessons from Forbes Most Valuable Brands Download But to do all of this manually is virtually impossible and way to ...

    Simply Measuredin EMail- 25 readers -
  • Innovator Series: Jeremy Bertrand

    25001313 In our Social Innovators series, we highlight leaders who use data and creativity to build world-class social marketing organizations. Here’s Jeremy Bertrand’s story. Who knew talking traffic for an hour would be so fun? Jeremy Bertrand Digital Strategist Washington State Department of Transportation Jeremy Bertrand discussed his role at the Washington State Departme ...

    Simply Measured- 23 readers -
  • Do You Speak Fluent Content Marketing?

    25601280 Buzzwords rule in marketing. From “gamification” to “emojification,” via the path of “thought leadership,” many marketers are locked in a competition to come up with the newest, most clickable word. In some of my longer meetings, I play a game of Buzzword Bingo in my head, ticking off the common culprits until I score a full house. Ironically, most of them come out of my own mouth.

    Simply Measuredin Content- 18 readers -
  • Want More Creative Social Campaigns? Here’s How.

    1024512 Today we hosted a webinar with Christine Gritmon, Inc: Creativity Boot Camp: Boost Your Social Campaigns. In this webinar, our very own Head of Marketing Communications, Lucy Hitz, was joined by Christine Gritmon, a seasoned social media guru, as they shared specific tips and tools that social marketers can use to build more creative social campaigns.

    Simply Measured- 21 readers -
  • 15 Tips Retailers Need to Be Using on Facebook

    25601340 With over 2.01 billion monthly active users, Facebook holds powerhouse potential for retailers—that’s more users than Twitter and Instagram combined. Year over year, Facebook has generated 17% increase of users, spanning all over the globe, various demographics, and age groups. Facebook is a marketer’s dream platform.

    Simply Measuredin Social EMail- 21 readers -
  • 10 Conversion-Sabotaging Mistakes Killing Your Campaigns

    25601280 Admitting you have a problem is always the first step. Conversions aren’t flowing in like you thought. Revenue’s not pouring in like you expected. Increasing conversions isn’t easy because there’s so many different variables. You think it’s one reason. The button. Perhaps the headline. The State of Social Marketing 2017 Annual Report Download In reality, there a ...

    Johnathan Dane/ Simply Measured- 16 readers -
  • 7 Ways to Increase eCommerce Sales with Facebook Ads

    25601280 Social marketers use various marketing channels, but organic posts are not enough. We need: Relevant high traffic More conversions A strategy for repeat sales With 2.01 billion monthly active Facebook users, Facebook Ads are a great way to increase eCommerce sales. There might be some failed attempts before you find what makes the perfect ad.

    Simply Measured- 16 readers -
  • The Dos and Don’ts of Influencer Marketing

    1024512 Influencer marketing is becoming more and more popular by the day. The main reason behind this is that it strengthens the reach of companies while increasing brand awareness. Influencer marketing allows companies, big or small, to reach a highly relevant audience. Influencer marketing is now almost a household term for online marketers.

    Simply Measured- 17 readers -
IMGlance Facts
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