• Raise Report: New Funding for mParticle, Zumper, ActiveCampaign

    Every two weeks, we round up some of the biggest fundraises taking place in hyperlocal marketing, commerce, and tech. Monday, October 10: FlyPay Snags £3.5 Million from Just Eat for Restaurant Tech Solutions The funding lays the groundwork for a strategic partnership between Just Eat and FlyPay, which will help the delivery service integrate its various tech solutions and pr ...

    Street Fight- 7 readers -
  • Study Highlights Location Data Uses in Real Estate, Retail Analysis, Smart Cities

    Study Highlights Location Data Uses in Real Estate, Retail Analysis, Smart Cities October 20, 2016 by April Nowicki Leave a Comment Filed Under: News Location intelligence firm Cuebiq released a study this morning showcasing the kind of deep location data that its platform can reveal. For a month, Cuebiq tracked geo-behavioral patterns of anonymous consumers in the Westfiel ...

    Street Fight- 8 readers -
  • How Location Data Influences Consumer Buying Decisions

    The inconsistencies might seem minor, but slight differences in the way a merchant’s business information is listed on search engines and directories are enough to turn off potential customers, according to new research from YP. The local marketing solutions provider teamed up with Thrive Analytics and the Local Search Association to survey more than 5,000 U.S.

    Stephanie Miles/ Street Fightin Paid Search How To's- 4 readers -
  • GateHouse’s Newton: ‘We Want to Own More Local Newspapers’

    GateHouse Media is a sprawling giant among local and community news publications. It owns 125 daily newspapers and 316 weeklies with a combined 3.3 million subscribers in over 415 markets nationwide and its 530 websites reach 35 million people. But it is determined to keep growing as the centerpiece of its holding company, the expansion-minded New Media Investment Group, in a ...

    Tom Grubisich/ Street Fight- 5 readers -
  • GoDaddy Beefs Up SMB Offerings With WordPress Websites

    Websites are the foundation of any digital marketing program for small businesses, and yet nearly half of merchants (46%) still don’t have their own websites. Web hosting giant GoDaddy is looking to change that with the launch of a new program it describes as the easiest way for businesses to build their own WordPress sites.

    Stephanie Miles/ Street Fightin Blogging- 8 readers -
  • As Voice Search Gains Importance, So Does Schema Mark-up for SMB Sites

    There are some very interesting trends taking place in digital marketing that will significantly change the digital presence landscape starting with the most fundamental of digital marketing tools: the website. Anyone paying attention to the adtech space knows that search modalities are evolving, and companies able to exploit those changes are winning the hearts, mind and wal ...

    Street Fight- 6 readers -
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