• SEO Resolutions – #1 SEO Diet

      6 January 2017 | Evie Palaiochorinou SEO Resolutions – #1 SEO Diet How to Shed Some Weight and Improve Your Page Load Speed Welcome to our SEO Resolutions series. In this series of blog posts, we are saying goodbye to 2016 and we are welcoming 2017 with some SEO resolution ideas for the new year.

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    • How Google, Facebook and Yahoo laid the foundations for the Big Data revolution

      31 August 2016 | Asad Imam How Google, Facebook and Yahoo laid the foundations for the Big Data revolution We live in the era of ‘Big Data’ and it’s no longer a buzzword but a reality. Never before in human history have we produced such large volumes of data. More data was created in the past two years than in the entire previous history of the human race By 2020 digital data ...

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  • Machine Learning Masterclass #8: The Future of Machine Learning

    21 March 2017 | Beth Crane Machine Learning Masterclass #8: The Future of Machine Learning We have reached the end of our Machine Learning Masterclass series. Throughout this series, we have given an introduction to Machine Learning, investigated the tools being used to implement it, and explored how it is already being used in digital and video.

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  • Machine Learning Masterclass #6 Machine Learning and Video

    16 March 2017 | Joe Paul Machine Learning Masterclass #6 Machine Learning and Video In our Machine Learning Masterclass series so far, we have covered what Machine Learning actually is, the impact it might have on SEO and the sorts of tools and applications that are currently powered by Machine Learning.

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  • New Google update ‘Fred’ further hits sites with spammy links

    14 March 2017 | James Jezusek New Google update ‘Fred’ further hits sites with spammy links Although unconfirmed, multiple sources have reported Google has likely rolled out a new algorithm update to crack down on sites with poor link profiles. Google is continually updating its algorithm in order to demote sites practising bad link acquisition techniques, or ‘black hat SEO’ ...

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  • Machine Learning Masterclass #4: Tools And Applications

    5 March 2017 | Asad Imam Machine Learning Masterclass #4: Tools And Applications Machine Learning has become an integral part of day to day life, particularly in the Digital World. Companies such as Google, Facebook, Netflix, and Amazon now use Machine Learning to continually update their services and algorithms.

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  • Machine Learning Masterclass #1: What is Machine Learning

    24 February 2017 | Evie Palaiochorinou Machine Learning Masterclass #1: What is Machine Learning Welcome to our Machine Learning Masterclass series. Here we will be talking about the importance of Machine Learning and how this connects with the world of digital marketing. Machine Learning with its clever set-up and accurate insightful applications is slowly becoming the buzzw ...

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  • Local SEO A-Z #6: What not to do

    20 February 2017 | Jonathan Lyon Local SEO A-Z #6: What not to do Google is paying more and more attention to local SEO, adapting to searchers’ desires to find businesses nearby to them. This makes local SEO a critical tool for businesses that want to attract nearby customers. In our last blog we looked at some key metrics that matter to local SEO.

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  • Local SEO A-Z #5: Local SEO metrics that matter

    17 February 2017 | Asad Imam Local SEO A-Z #5: Local SEO metrics that matter Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile.

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  • Local SEO A-Z #4: Local and mobile SEO – the perfect match

    13 February 2017 | Evie Palaiochorinou Local SEO A-Z #4: Local and mobile SEO – the perfect match Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile.

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  • Local SEO A-Z #3: The new face of Local SEO

    10 February 2017 | Asad Imam Local SEO A-Z #3: The new face of Local SEO Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile.

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  • Local SEO A-Z #2: Becoming ‘local’

    7 February 2017 | Beth Crane Local SEO A-Z #2: Becoming ‘local’ Local SEO is becoming increasingly more competitive. Previously, Google displayed seven businesses in the “Local Pack” but this is now reduced to only three listings. This aimed to improve user experience, especially on mobile. However, it means that businesses with multiple local presences simply cannot afford n ...

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  • Local SEO A-Z #1: Ranking Factors

    7 February 2017 | Joe Paul Local SEO A-Z #1: Ranking Factors With Google giving Local more and more attention, we’re running through all aspects of Local Search, from its ranking factors, to how it ties in with mobile. More and more searchers are looking for businesses nearby to them, so it has become more important than ever to optimise your website for Local, so that you ca ...

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