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Everybody is going video and if you’re not seriously considering it then you’re probably going to get left behind. The advantages are simply tremendous. For example, having a video on your website increases your chance of appearing on Google’s first page of results, doubles your click through rate from email and consistently outperforms other marketing content according to most marketers.
Mobile apps deep linking is the new frontier in pushing products and services sales exponentially. It can be likened to clickable links in the internet web pages only that in this case, it links the users to specific pages within mobile apps. This technology interconnects mobile applications instantly allowing users direct access to services as opposed to just opening a mobil ...
It’s 2016, just SEO won’t do the trick. A decade back, there was literally zero competition for about any keyword you find. That’s the reason some of the Pro blogger’s today, ranked yesterday. And now, they still maintain the ranks because they ranked at a time when situations were favorable, and now they have the domain age edge.
Human beings are made to be social beings, with this in mind, popular social media websites such as Twitter and Facebook have taken advantage of this great success stories. According to reports by the chief organizing officer of Facebook, Sheryl Sandberg, the sites attract over one hundred and seventy-five million logins per day.
It’s so many things to so many people. To the Online Marketer, it is the place to be in order to build your audience. However, there are certain things you don’t want to hear about your Facebook Marketing strategy. The following is a light-hearted look at what you don’t want to hear and recommended ways of making sure that you don’t 5 Unwelcomed Activities: In this section, ...
Magento has evolved as one of the best content management platforms for the eCommerce solution. The features, functions, templates, and extensions make this platform an ideal choice for online retailers/merchants and business owners who wish to set up a professional-looking online store from scratch.
Today having a website is incredibly important, if you are to make more sales and succeed as a business owner. Unfortunately, simply having a website won’t cut it; you must also make sure the design is just right. Depending on the web design quality, you’ll be able to make more sales, secure more loyal customers, and its design also reflects the amount of professionalism you possess.
Many have argued at the start of 2016 that SEO (search engine optimization) is no longer as effective as how it had been years back. In fact, some went as far as to speculate that it’s already dying. Search engines say otherwise. While SEO has been bombarded with lots of issues in the past, primarily because of unethical practice, it managed to survive.
Do you remember your first job interview? Most people do because it was either extremely successful and they got the job or they stumbled through the entire thing. Often times, the outcome didn’t have anything to do with the interview itself, but from the employer’s first impression of you. Within seven seconds of meeting someone new, they’ve already judged you.
According to statistics, Facebook is the most popular social media platform in the world. Usually, people don’t miss checking out what is happening in the virtual world called Facebook. In India, we have 300 million internet users out of which 40% uses Facebook. From those Indian Facebook users, 76% are male and 24% are female users.
Twitter is one of the largest Social Media Platforms in the world with almost 3.10 million monthly active users. This unique Social Media Platform offers a lot to the businesses for marketing purpose. It is a kind of Social Business Platform for businesses to present their brand/products/services and drive enough targeted traffic to their blog or website for building a strong ...
Facebook is an enormous resource for marketers who want to increase exposure, cultivate a loyal following, and generate leads or make sales. If you’re just getting your feet wet as a marketer, or if you’re slightly intimidated by Facebook’s huge wealth of data and the complex set of parameters you have to handle when creating ads, don’t worry. You’re in the right place.
We are less than a week away from January 2017 and the future couldn’t be more inclined towards mobile app development and exploitation. The software that power and grant functionality to smartphones and other mobile devices are seeing more and more application in modern day business. Through a well-developed mobile app, businesses of all sizes and nature can benefit tremendo ...
Digital Marketer or Digital Marketing Consultant are the terms that you must be hearing very often these days… And if that’s not the case, then you must change your company because you are not hanging out with right people then. Yes, my mate. I’m sorry to break your bubble but you should definitely look into it. Do you know why? Because Digital Marketers are most trending thing in town.
The consumer journey, or the path a customer takes from their first ever touch point with your brand, all the way to purchase, is key in the relationship building process. Mapping every customer interaction, as they move from touch points on mobile, tablet and desktop travelling through an increasingly delinear sales funnel, is a valuable way to view how a customer experiences your brand.
Analytics platforms are software solutions that allow marketers to analyze user demand on aspects like app usage, social media activity, and other factors. These tools make it easy for marketers to track the popularity of their content and gain insights about it in real time. And their app versions enable them to do all of this on the go.
Social Media is now no longer just a platform for social interaction. With time it has grown and has commendably embarked itself as a massive platform for promotion and growth for other brands. Be it a giant company or a startup, each of them is directing themselves to the ocean of Social Media Platforms. While some make it big, there are few who are still struggling.
Marketers with every advert or plan, always try to tell a story to their audience. Their primary objective is to educate the population so that they can capture the attention and perception of the people. But, advertisers have to be wary about the consistency and initiative of their branding strategy.
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