• Are Animated Videos Good for Digital Marketing? Pros and Cons

      Everybody is going video and if you’re not seriously considering it then you’re probably going to get left behind. The advantages are simply tremendous. For example, having a video on your website increases your chance of appearing on Google’s first page of results, doubles your click through rate from email and consistently outperforms other marketing content according to most marketers.

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    • 5 Basic Tips to Boost Your Social Media Marketing Skills, Without Paying a Penny!

      It’s 2016, just SEO won’t do the trick. A decade back, there was literally zero competition for about any keyword you find. That’s the reason some of the Pro blogger’s today, ranked yesterday. And now, they still maintain the ranks because they ranked at a time when situations were favorable, and now they have the domain age edge.

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    • How Deep Linking Drives Mobile Apps Marketing

      Mobile apps deep linking is the new frontier in pushing products and services sales exponentially. It can be likened to clickable links in the internet web pages only that in this case, it links the users to specific pages within mobile apps. This technology interconnects mobile applications instantly allowing users direct access to services as opposed to just opening a mobil ...

      The Next Scoop- 29 readers -
  • 5 Simple Ways to Grow Your Email List

    Email lists are the holy grail for marketers. It’s a rare window to reach people on a more personal level, without being pushy. And best of all, you have permission to email that person, which means the chances of them looking (or at least glancing) at your email are significantly higher. Letting your email list fall stagnant means you are missing out on persuasive opportunit ...

    The Next Scoopin EMail- 15 readers -
  • How to Craft a Successful Hotel Email Marketing Campaign [Infographic]

    Email marketing is keeping you simple touch with your customers informed later. In this process, you can learn more about the options, your issues, or problems in building strong relationships. The beauty of email marketing is its accuracy. Unlike social media where messages are prone to get lost in the endless stream of updates, email marketing, you can set the best place to ...

    The Next Scoopin EMail How To's- 12 readers -
  • How To Easily Analyse Multiple Competitors In SEMrush

    To be successful at digital marketing for any kind of website, detailed competitor analysis is essential. For this SEMrush is an ideal way to gain detailed information on many aspects of how a competitor’s website is performing in the search results, telling us how much traffic they receive from organic search, what keywords they rank for along with search volumes and positio ...

    The Next Scoopin How To's- 24 readers -
  • 11 Convincing Factors That Urge You to Opt SEO

    In recent times, each business owner knows that carrying a website is the initial step towards success. But, only a few of them know about the SEO tactics and logic behind adopting these strategies with their website. Precisely, they know that having a website will benefit them, but “how”; it is a tough question to answer.

    The Next Scoopin SEO- 13 readers -
  • Four Things I Learned in Four Years of Blogging

    A lot of things happen in four years. Some person goes from a regular Joe Average, to an Olympic champion. Hundreds of soccer players work thousands of hours in order to prepare for a new World Cup. And if my math is right, Bill Gates earns approximately $10,091,520,000, after all, he makes around $80 every single second of the day.

    The Next Scoop- 11 readers -
  • Hacks for Crafting Your First E-Commerce Website

    Each day a customer reveals in with online industry turns into more mobile, social and visible, which enables to enhance the method for clients and complicate the process of enterprise owners seeking to keep up with modern trends in e-commerce as they develop their commercial websites. Numerous functions should be included in your e-commerce website, but its essential to con ...

    The Next Scoopin Social- 10 readers -
  • 9 Business Intelligence Tools for Digital Marketers

    There’s no doubt that business intelligence tools benefit digital marketers. They are packed with features and functions that make digital marketing significantly easier. They bring about efficiency by automating repetitive processes and compiling information that would have taken a long time to gather manually.

    The Next Scoopin EMail- 13 readers -
  • 7 Killer Content Marketing Strategies That Pay Off

    Every business carries out marketing strategies to increase the sale of the products. Online businesses make use of content marketing techniques so as to make sure that their content reaches the maximum number of users at any point of time. Apart from the marketing angle, content is considered to be the best way to deliver the right information to the targeted audience.

    The Next Scoopin Content- 14 readers -
  • How Content Marketing Can Make Any Startup Profitable

    Are you tired of the odd television and radio commercials that did not work for an ideal startup of your business? Are you looking for the more interactive ways to engage the maximum number of targeted customers? If you have done with these expensive ways of marketing, here we have a way more efficient and effective solution for you. It’s known as “The Content Marketing”.

    The Next Scoopin Content How To's- 15 readers -
  • The Ultimate Guide to Micro-Influencers [Gifographic]

    Wondering how you can drive more engagement, and earn the trust of your target audience? The solution is working with micro-influencers. These are people who specialize in a certain niche and have anywhere between 1,000 and 100,000 followers. Because micro-influencers have an influence on a highly targeted audience, they can be beneficial for your brand in a number of different ways.

    The Next Scoop- 17 readers -
  • How to Maximize Facebook Ad Productivity through Great Headlines

    Facebook is the most popular site on the Internet and sees the traffic of more than 1.13 billion users each day. With this incredible amount of traffic, it becomes hard for marketers to ignore Facebook’s importance as a targeted marketing platform. There is a number of targeting options, but all the work beyond that has to be put in by you to make your campaign successful.

    The Next Scoopin Social How To's- 13 readers -
  • Social Media Scam: 5 Ways to Have Some Fun

    Human beings are made to be social beings, with this in mind, popular social media websites such as Twitter and Facebook have taken advantage of this great success stories. According to reports by the chief organizing officer of Facebook, Sheryl Sandberg, the sites attract over one hundred and seventy-five million logins per day.

    The Next Scoopin Social- 20 readers -
  • 15 Things You Don’t Want to Hear About Facebook Marketing

    It’s so many things to so many people. To the Online Marketer, it is the place to be in order to build your audience. However, there are certain things you don’t want to hear about your Facebook Marketing strategy. The following is a light-hearted look at what you don’t want to hear and recommended ways of making sure that you don’t 5 Unwelcomed Activities: In this section, ...

    The Next Scoopin Social Paid Search- 15 readers -

The Next Scoop

Internet Marketing Blog

Additional authors: Altaf Gilani, Payman Taei
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