Think with Google - Posts from June 2015

  • 4 New Moments Every Marketer Should Know

    Consumer behavior and expectations have forever changed. With powerful phones in our pockets, we do more than just check the time, text a spouse, or catch up with friends. We turn to our phones ...

    Think with Google- 11 readers -
  • Sprint Brings a Mobile Bridge to Local Retail

    Sprint knows that while over 90% of wireless consumers shop online or on mobile, the majority of them go to retail stores to make their purchase. So the brand focuses its tools, technology and content on givi ...

    Think with Google- 13 readers -
  • Google Play at the Oscars

    As winners were announced at the Oscars, we delivered real-time congratulatory display ads that drove people to buy or rent the winning movies on Googl ...

    Think with Googlein Google- 10 readers -
  • Aussies Find Value in Click to Call Along the Path to Purchase

    Google commissioned Ipsos, an independent market research company, to understand consumer attitudes about click to call within organic and paid mobile search results. We surveyed 2,000 Australian mobile searchers to understand the role that click to call played in the purchase process. The results showed that ...

    Think with Google- 3 readers -