Page 5

  • Report: Social Media Examiner 2017 State of Social Media Marketing

    The past 12 months have been big for social media marketers. Each social platform has seen significant changes or upgrades creating opportunity, and adding complexity for many marketers. Facebook introduced live video, Twitter made it easier to fit your message in 140 characters, Snapchat added collaboration features and Pinterest added promoted video.

    Ashley Zeckman/ TopRank®in Social- 28 readers -
  • Master LinkedIn’s New Lead Generation Forms in 10 Easy Steps

    [Editor’s Note: This is the first post from one of the newer members of our team, Emily Hinderaker. Emily joined TopRank Marketing earlier this year as a Marketing Copywriter.] The one item that marketers crave above everything else is information about their prospects. Often, there is even a dollar amount assigned to gaining access to a name, email or phone number.

    TopRank®- 18 readers -
  • How to Inspire Your B2B Audience with Killer Content Marketing

    B2B content marketers: It’s time to get over our inferiority complex. Yes, the B2C folks are over there marketing cool stuff like basketball shoes and energy drinks, while we’re stuck with cloud software solutions and medical imaging machinery. Yes, we’re marketing to business professionals on a buying committee that has to commit to million-dollar deals.

    TopRank®in Content How To's- 21 readers -
  • CMWorld In-Flight Content Guide: Creating a Memorable Content Experience

    Today’s modern customer is OBSESSED with experience. Everything from the ability to quickly order an Uber through a mobile app to spending hard-earned money on trips and adventures, not your typical investments. The customer expectations for content marketing experiences are no different. In fact, a recent study by Kampyle found that 87% of customers think brands need to put ...

    Ashley Zeckman/ TopRank®in Content- 11 readers -
  • 8 Fundamental Elements of a Successful Social Media Marketing Strategy

    Social media is a staple marketing tactic for nearly every business, helping brands build awareness, share and interact with customers and prospects, and create important touch points in the changing customer journey. However, both green and seasoned marketers are still trying to nail down what a successful social media marketing strategy looks like.

    TopRank®in Social- 15 readers -
  • Social Media Marketing Report: Does Your Engagement Measure Up?

    If I had to sum up marketing’s relationship with social media in a single nerdy meme, it’d be this: Yes, much as Obi-Wan Kenobi was dismayed to find that Anakin had turned to the dark side, many marketers feel betrayed by social media. Each platform offered the potential to build an audience and deliver content straight to their feeds.

    TopRank®in Social Facebook Twitter- 25 readers -
  • 8 Examples of Brands Using Instagram to Showcase Company Culture

    In today’s business world, a strong company culture is no longer a “nice to have.” It’s a business imperative. In fact, according to Deloitte’s 2016 Global Human Capital Trends survey, 82% of respondents said they believe culture is a potential competitive advantage. “Few factors contribute more to business success than culture—the system of values, beliefs, and behaviors th ...

    TopRank®in Social- 16 readers -
  • 5 Essential Insights on Influence the Future of Customer Engagement

    When planning for 2017 and into 2018, many marketers have placed a high priority on customer experience and the content that helps make the best customer engagement happen. At the same time, companies are challenged to create a variety of engaging content on a consistent basis coupled by the fact that consumers are less trusting of brand communications and advertising.

    Lee Odden/ TopRank®- 20 readers -
  • Digital Marketing News: Generational Social Media, QR Code Comeback and Bing’s Chatbots

    Social Media Use by Generation [Infographic] Preferences vary by generation - this certainly isn't a well kept secret in the marketing world. So how do you create a message, and choose a medium, that will resonate with your target audience? This infographic shares some ideas. MarketingProfs Pinterest’s object-recognizing Lens feature now scans QR codes, too QR codes, like the c ...

    TopRank®in Social- 20 readers -
  • New eBook: 30 Staple Ingredients to Stock Your Content Marketing Kitchen

    My mother was the chief cook in our household. It was a thankless job. Her customers were three kids with radically different ideas about what was edible and what was, like, totally grody. When we asked what was for dinner—one of her least favorite questions—she would frequently answer, “Well, we could make peanut butter sandwiches, if we had any bread. Or any peanut butter.

    TopRank®in EMail Content- 19 readers -
IMGlance Facts
  1. listed
  2. #16 in our ranking
  3. 806 posts, read by 19,530 readers
  4. 24 readers per post
  5. 21 Posts per month
Facts last updated: (2017-08-17 16:07:14 UTC). Update Frequency for posts: 29 minutes. Posts last updated: .
Get the top posts daily into your mailbox!