• What is Google RankBrain?

      Since Google announced RankBrain late last year, the SEO industry has pretty much lost its mind. A barrage of articles, blog posts, and infographics all have promised to properly explain Google’s machine learning system. Yet none really have. If you’re still struggling to understand RankBrain, you aren’t alone.

      WTFSEOin Google- 19 readers -
    • The 15 Best SEO Pickup Lines

      The 14th of February is a day for lovers, a day for going that extra mile for your soulmate. But what if you haven’t met them yet, what if you’ve been lacking the right words to tell that special someone exactly how you fell about them? Well don’t worry loyal WTFSEOers, because we’ve done the hard work for you.

      WTFSEOin SEO- 14 readers -
  • The Cat in the Black SEO Hat

    Our rankings have tanked. We must find a way. To optimize our site For the upcoming holidays. I sat with my CMO We sat there, us both And I said, “How I wish our organic traffic Would show us some growth.” Few people visited, conversions were scarce We were both quite appalled. We stared at Google Analytics And saw little organic traffic at all.

    WTFSEOin SEO- 10 readers -
  • Cyber Monday Tips For SEOs

    Today is Cyber Monday and our editors insist that we write something about it so that we can add to the social media noise and email spam already proliferating the interwebs today. So, here goes: Make sure you have the best Cyber Monday possible with our helpful tips: Wear clothing that’s easy to describe. Remove the piece of post it note that’s covering your webcam.

    WTFSEO- 6 readers -
  • These 2 Slides Will Make You The Ultimate SEO Guru

    The end of digital marketing conference season is almost here. That can mean only one thing: it’s almost time for next year’s digital marketing conference season! How exciting! Did you follow all the great advice on how to be an amazeballs speaker? Did that advice help transform you into one of the highest rated presenters of all time at the last WTFSEO Conference? If not, I ...

    WTFSEOin SEO- 9 readers -
  • The Grand WTFSEO SEO Grandmaster Challenge Contest

    As you, our loyal readers will know, from time to time we like to challenge you to prove that you’ve been reading every word on this site, and applying it to your daily life. As such, it’s time for us to run The Grand WTFSEO SEO Grandmaster Challenge Contest, so that we can determine, once and for all, which of our loyal, gentle readers is better than the rest.

    WTFSEO -
  • How to Optimize E-commerce Sites for Black Friday

    So our How E-commerce Sites Should Optimize for Back To School (Note to Editor – I can’t seem to find that post anywhere. Did you not get my email?) post did really well and thus we thought why not cover another great holiday all parents love – Black Friday. Cyber Monday is okay but it missing some of the hand on engagement and rush that we get from camping outside of stores s ...

    WTFSEOin How To's- 10 readers -
  • The Top Speakers at #Ungagged & #StateofSearch

    As part of our continuing series of covering events at industry conferences, we sent our new Latverian intern Constantin down to cover Ungagged in Las Vegas and State of Search in Dallas. While he obviously couldn’t attend every session at each, what with them running on the same days, and with him not speaking a word of English, there were some challenges, but what follows is ...

    WTFSEO- 7 readers -
  • The 15 Step Guide to Site Migrations

    Like the swallows to Capistrano, the chances are that you’ll regularly be migrating content on your site, either to a new domain, or a new URL structure. All it takes is a new head of UX to suddenly decide that your Information Architecture is sloppier than a piece of bread that’s been used to sop up the gravy that Lisa Barone refused to eat, and then been left out in the rain ...

    WTFSEO- 12 readers -
  • Introducing Google Dreamsense

    When we last snuck into the Googleplex for lunch we noticed a very interesting whiteboard. It was titled “when don’t people search?” and there were various items listed. Next to “walking around” it had “google glass” written. Next to “driving” it had “autonomous car.” Next to “pooping” was a Google pixel. Next to “my parents” was “chromebook.

    WTFSEOin Google- 11 readers -
  • This Epic Flowchart Will Help You Decide Whether to Listen to SEO Advice

    Should you listen to that SEO advice you just read? Or was it written by a useless SEO fool? The flowchart below might just help you decide. Maybe. However, as always, please remember the wise words of Rush: if you choose not to decide, you still have made a choice. Like most sophisticated questions about search engine optimization, there’s no one answer.

    WTFSEOin SEO- 9 readers -
  • Exclusive Conversation With Google Spam Team Member

    While at a conference out west last week, our senior editor managed to get some private 1on1 conversation with a member of the Google search quality team. Without that Googler’s consent, we recorded that top secret meeting. Below, is the transcript: WTFSEO: Hey [name redacted] It’s been a while. Haven’t seen you since that last conference, how have you been? Googler: Doing well.

    WTFSEO- 10 readers -
  • Our favorite Pubcon Vegas 2016 speakers

    Last week we attended Pubcon, a conference that’s 2nd only to WTFCon (which we’ve decided not to hold this year as our ad revenue wasn’t good enough to be able to rent even a meeting room in a cheap motel in Detroit. Anyway, we decided that in order to increase our Klout score we should get these easily egobaited excellent speakers some recognition, while doing very little work on our end.

    WTFSEO- 9 readers -
  • Penguin Recovery Case Study

    Depending on which SEO you ask, it’s been a few days to a few weeks since the latest Google Penguin update launched – and while most recovery case studies had been written in draft mode many months ago, we haven’t seen many of them actually showing up on Owdy yet. For you, though, the wait is finally over though! Here at WTFSEO we’ve partnered with Bruce Clay [ed note: don’t we ...

    WTFSEO- 9 readers -
  • Liveblogging Lisa Barone Live Blogging #Pubcon

    Howdy WTFSEOers. We’re back in the sessions today and live blogging our live blog of @LisaBarone as she live blogs #pubcon sessions. We caught up with Lisa lurking in the back of the session prior to the one she is planning on blogging about. She seems to be having a mini panic attack about not being able to get to a seat with a plug.

    WTFSEO- 14 readers -

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