• Why Amazon ditched its affiliate store feature

    Not everything Amazon touches turns to gold. Amazon is officially retiring its aStore affiliate feature after years of disappointing revenue returns. The feature, which Amazon will shutter on Oct. 27, offers Amazon affiliates the ability to generate returns from placing their Amazon stores directly on their websites.

    Digiday- 11 readers -
  • Google AdWords: The Beginner’s Guide

    Google AdWords is a staple platform for the vast majority of digital marketing strategies. However, marketers need to get things right from the outset to avoid costly inefficiencies. This guide will provide everything you need to know to get an AdWords account up and running, and set for success. The digital marketing industry has grown in tandem with Google AdWords, to the e ...

    Search Engine Watch- 12 readers -
  • Method Man to Perform at Affiliate Ball During Affiliate Summit West 2018

    The Affiliate Ball, the official party on the Monday of Affiliate Summit West 2018, has locked in Method Man, founding member of the Wu-Tang Clan. Method Man won a Grammy Award for Best Rap Performance by a Duo or Group for “I’ll Be There for You/You’re All I Need to Get By” with Mary J. Blige. He has also appeared in movies, including Belly, How High, and Garden State, as ...

    Shawn Collins/ affiliatetip.com- 13 readers -
  • Twitter Testing 280 Character Tweets

    Twitter has announced that they are testing 280 character Tweets with certain accounts. Twitter is perhaps best known for their 140-character limit, which has been in place since the beginning, which would make this update (if it occurs) one of the biggest since the company started. This test is open ended, and there hasn’t been a lot of information released regarding which a ...

    Michael Levanduski/ Performance Marketing Insider- 11 readers -
  • Should you really streamline your AdWords account?

    3Q’s Alpha Beta process was one of the earliest innovations in SEM streamlining – consolidate your account into as few campaigns as possible based on your needs (budget, geo-targeting, CPA/ROI goals) and use ...

    3Q Digital- 9 readers -
  • Oliver Kenyon on Liverpool F.C., Dogs, and Prosecco

    … Oliver Kenyon, Co-Founder of pagesource and REBELHEAD, joined me to chat on my podcast, This is Affiliate Marketing with Shawn Collins. I wanted to learn more about the real Oliver, so I asked him a variety of questions I figured he had not been asked in previous interviews. Topics included… Oliver’s bucket list Going to Liverpool F.C…

    Shawn Collins/ affiliatetip.comin Affiliate- 17 readers -
  • Adwords: Higher Conversions & Lower CPA With Manual Bidding

    … AdWords is an excellent source of high-converting web traffic. I have had colleagues that have used AdWords to generate over 50% of their business for several years. But for marketers without a background in PPC, Adwords can be hard to crack. One of the biggest challenges new marketers face is developing a sound bidding [...] The post Adwords: Higher Conversions & Lower CPA With Manual Bidding appeared first on Search Engine People Blog. …

    Search Engine People Blogin Affiliate Paid Search- 8 readers -
  • The Agency Guide to Creating Client Personas for Account Management

    If you have ever worked in a marketing agency there’s no doubt you’re familiar with buyer personas. Buyer personas can help characterise key segments of an audience with the aim of delivering the most relevant messages to each segment. The same holds for agency account management. Building personas for your existing clients can help your account managers improve the way they ...

    State of Digital- 10 readers -
  • 11 Ways to Reduce Churn Rates by Keeping Customer Card Data Up to Date

    Losing a customer can be devastating for any business. Losing them because of a credit card decline that comes from outdated information is just plain frustrating. Keeping credit card information current is a necessity for all business owners, yet it is a task that gets little attention. With the expansion of e-commerce, customers can make online purchases quicker and easier than ever before.

    Zac Johnson/ Zac Johnson- 13 readers -
  • We’re Down to Our Last Booths for Affiliate Summit West 2018

    We’re nearly sold out of booths in the exhibit hall for Affiliate Summit West 2018, so if you were on the fence, now is the time to reserve your spot. This dog isn’t actually standing by to take your call. It’s a quick and easy self-service process where you pick your spot when you book. 161 of 194 booths are gone! The Affiliate Summit West 2018 Exhibit Hall is open on Mond ...

    Shawn Collins/ affiliatetip.com- 20 readers -
  • BitterStrawberry Rolls out new branding!

    … inspired approach, our new platform is your destination for everything. So, for the love of affiliate marketing, take a look and get inspired, get connected but more than anything, get rich! Tadaa! Bitterstrawberry.com …

    KJ Rockerin Affiliate- 13 readers -
  • Ad Experiments You Can Start Running Today

    October 10, 2017 All of the recent changes happening in AdWords, from the Interface-lift , to the New Ad Rotation options to the Daily Budget Changes has me feeling like Google is having a mid-life crisis, and I’m wondering “what’s it going to do next, buy a leather jacket?” When you’re faced with these, or any other uncertainties in your accounts, consider running Experiments.

    PPC Hero- 8 readers -