• 10 New SEO & Content Marketing Tools Powered by Artificial Intelligence

    Original source: 10 New SEO & Content Marketing Tools Powered by Artificial Intelligence via DailySEOblog. At one point, we’d all joke around and poke fun at anyone who’d throw in AI and Machine Learning into their talks, just to make it sound authoritative. Those days are gone. Look around. AI is everywhere. It’s the future. Marketers can g ...

    DailySEOblog- 57 readers -
  • Our Top 11 Content Marketing Takeaways from #CMWorld 2017

    … Last week, thousands of marketers from all over the world descended on the Rock N’ Roll capital of the world, Cleveland, OH, for the seventh annual Content Marketing World Conference and Expo. Featuring more than 130 speakers, keynotes and panelists, dozens of different tracks, and a whole lot of orange, the four-day event was exciting…

    TopRank®in Content- 39 readers -
  • 6 Tips for Content Marketing in ‘Boring’ Industries

    One complaint that I often see business owners making is that their industry is too boring to market. It’s not surprising to hear this when every case study you see about content marketing is about exciting and visually pleasing industries. Fortunately, it’s not only possible to market in boring industries; it can often be highly effective.

    Relevance- 37 readers -
  • 50 Influential Women in Content Marketing 2017 #CMWorld

    With over 200 speakers, moderators, panelists and workshop leaders at the 2017 Content Marketing World conference, it is a substantial task to investigate the influence of so many accomplished marketing professionals. For this year’s list of influential content marketing speakers, I went a step further and took into account those who have presented at Content Marketing World ...

    Lee Odden/ TopRank®- 37 readers -
  • 5 Facebook algorithm hacks to up your content marketing game

    Do you feel like Facebook has become an ever-changing circus show and you’re bending over backward trying to learn new content tricks — like being seen on the platform means mustering up some sort of outrageously tricky skill, slipping on some spandex and running around flamboyantly in front of a crowd? And you’re just not that dedicated, nor that nimble, nor that… weird? Not long ago, my org.

    Marketing Land- 33 readers -
  • The Future of Content Marketing Isn’t Content Marketing

    … Let’s talk about the content marketing industry’s favorite chart. We love this chart! It pops up in about 75 percent of all content marketing talks, showing the explosive growth in searches for “content marketing” this decade. I use it in three different presentations. It’s basically our industry’s version of the “Everything is Awesome” theme…

    Joe Lazauskas/ The Content Strategistin Content- 30 readers -
  • 3 Case Studies in Successful Marketing Campaigns and What They Taught Us About Content Marketing

    Is content marketing effective? These three case studies show how three different companies utilized different content marketing strategies to achieve success and growth in under a year. Case Study #1: How HotPads increased their blog traffic by 4,000% using original content The Challenge: With fewer than 400 views on their blog per month, HotPads needed to curate traffic tha ...

    Relevance- 28 readers -
  • The Engine That Will Fuel Your Content Marketing

    …. This week at Content Marketing World, we have some exciting news to share: We are expanding the Contently Suite, the market’s only solution that integrates technology, talent, and strategy into one holistic offering. The core of this enhanced solution is the Content Decision Engine™, which combines data-driven insights and machine learning…

    The Content Strategistin Content- 26 readers -
  • Content Marketing and Legal Issues: Avoiding Copyright Problems

    I have always been very cautious when it comes to copyrights and trademarks. I have been an author all of my adult life and I have spent a lot of that time as a freelance writer and content creator as well. This has helped me to gain a great deal of respect for original work. It is a perpetual paranoia of mine that I will somehow, inadvertently, step on someone else’s shoes an ...

    Relevance- 25 readers -
  • The One Skill That You Need Need To Master in Content Marketing

    Ignorance is bliss. The beginner strikes out and doesn’t see the dangers ahead. The novice driven by passionate curiosity doesn’t see the complexity of the task of mastery. It is just seen as an exciting adventure. But as they dive into the the complex ecosystem of subjects, technologies and thought bubbles that sat in and around the core, doubts emerge and questions are raised.

    Jeff Bullas/ Jeffbullas's Blog- 25 readers -
  • 5 Compelling Reasons You Should Republish Old Blog Content

    Are you sending potential new customers to old content on your blog that is out of date? Or…. ….do you have old content on your site that never gets any traffic? Both of these things are bad for your site, so you need to do something about them. And here’s why. Producing new content on a regular basis may not always work as you would expect it.

    Ian Cleary/ RazorSocial- 25 readers -
  • 15 Content Marketing Statistics Every Marketer Needs to Consider

    … and to ensure you’re not moving backward, here are 15 content marketing statistics that will help you with your content marketing struggles. 1. 93% of B2B Marketers Use Content Marketing (Source: Content Marketing Institute) The majority of B2B marketers now prefer content marketing to formal traditional advertising. The reason why is probably that it’s…

    Growmapin Social EMail Content- 25 readers -
  • 10 Content Analytics and Monitoring Tools That Will Save Your Life

    … Content is as much a part of everyday marketing online as writing an AdWords campaign. There is strength in content, whether that be written, video, podcasting, infographics or the many other styles that are available to us on the web. But just because content is king doesn’t mean that all of it is created equal. You have to watch what you put…

    Ann Smarty/ Rise to the Topin Content- 24 readers -