• 3 Cs that Reveal the Quality of Your Blog Post

    If you’ve ever had the pleasure of purchasing a diamond, you’re probably familiar with the four Cs that determine its value: Cut, Clarity, Color, and Carat. As the Editor of a national online publication, I’m faced with the task of assessing the “value” of articles that are submitted to me every day. The value of an article depends on its ability to resonate with readers.

    Copyblogger- 84 readers -
  • Efficient Ways to Create High-Ranking Content for Google Artificial Intelligence

    Ever since Google’s pivot to artificial intelligence, which came in the form of RankBrain, SEO has arguably never been – and will ever be – the same; at least, in how SEO experts and webmasters traditionally viewed it. It’s arguably a game-changer since it brings something thoroughly new to the table and is apparently a completely different element if compared to Google’s class ...

    Rise to the Top- 78 readers -
  • Use the Keyword Planner to fuel your content strategy

    There are a lot of benefits to having a good content strategy. Publishing effective content at the right time will help keep your brand relevant to what’s on people’s minds, increasing interest and bringing more traffic to your website. The problem? Churning out content is no easy task, and is especially daunting if you’re just getting started.

    Silverback Strategies- 77 readers -
  • 20 Talented Brand Marketers to Follow on LinkedIn

    Marketers are always looking for new ways to inform, engage and inspire action from our target audiences, often looking to both established and well-known brands for motivation and creativity. Thankfully, behind many of our favorite brands there are bright and talented marketing experts whom we can learn from and be inspired by.

    TopRank®- 62 readers -
  • Silverback Strategies expands content team with new hire

    ALEXANDRIA, Va. — Silverback Strategies (http://www.silverbackstrategies.com) announced today that Meredith Keller has joined the agency to support and grow its content marketing initiatives. A University of Rochester graduate, Meredith comes with a wealth of experience in publishing, having spent the last four years working on a range of print and digital projects in the edit ...

    Silverback Strategies- 57 readers -
  • 8+ Tools to Find Related Keywords for Your Content

    … “Write for the user, not the search engines,” continues to be a mantra of content marketing. In reality, smart content creators write for both. Quality content is interesting, informative, original, AND it includes keywords, ultimately leading to more visits and helping you achieve your why. Quality content naturally builds links, which…

    Content Marketing Institutein SEO Content- 53 readers -
  • 23 Content Marketing Predictions for 2017

    …, ready to hope for the best, plan for the worst, and prepare for the ROI apocalypse. As marketers try to stay ahead of their competitors, here are 23 predictions to watch out for during 2017. 1. Traditional publishers will stop downsizing quality journalists and realize the value they can provide to their content marketing efforts. (Tweet…

    The Content Strategistin Content- 51 readers -