• Congratulations to Our Marketer Quarterly Awards Winners!

    It’s no secret that our clients are doing incredible things with email. From the examples in our Inkredible 5 lookbook to our superstar case study clients, we’re always happy to celebrate our their success. That’s why we’re thrilled to announce that eight of our clients were recognized in the Marketer Quarterly Awards for their outstanding 2017 campaigns.

    Movable Ink Blog- 15 readers -
  • PI Predictions: Machine Learning to Play Vital Role in Email Marketing

    … The following article was originally posted on PerformanceIN.com. You can view the original post here. Vivek Sharma, CEO of Movable Ink shares his thoughts on how Artificial Intelligence and Machine Learning will have vital roles in email marketing next year. Email is poised to retain its long-standing reign as the workhorse of digital…

    Movable Ink Blogin EMail- 16 readers -
  • How to Avoid the 5 Most Common Email Marketing Mistakes

    Remember “Things That Make You Go Hmmm?” The catchy tune has nothing to do with email marketing. Nevertheless, please consider it the theme song for this post, which looks at four practices that email marketers should think twice about (an audible “hmmm” is optional, of course). They are: 1. Resending emails It seems logical enough.

    Movable Ink Blog- 11 readers -
  • Alexa, How Is My Email Campaign Doing?

    As a small business owner, you’re always on the move. Finding the time to sit down and look through your email results is important, but not always possible. With the new Constant Contact skill available for Amazon Alexa, you can get email results quickly without needing a computer. Instead, keep track of your email campaigns and get marketing tips using voice commands.

    Dave Charest/ Constant Contact- 11 readers -
  • Did Nasa's AI Detect Alien Life?-Inbound Marketing Highlights

    Marketing is more than a cookie-cutter, one-size fits all approach. Today, it requires more data, insights, and specific targeting than ever. To reach their target audience, marketers everywhere are turning to technology such as artificial intelligence. What if I told you that this same type of technology used by marketers, is also used to discover new solar systems by NASA? Am ...

    Inbound Marketing Blog- 17 readers -
  • Why Your Emails Aren’t Getting Opened and How to Fix It

    … What is a good open rate for emails delivered from a small- to medium-sized business? According to MailChimp, companies ranging from 1 to 50 employees should feel pretty good about open rates averaging anywhere from 20 – 23%. So if your open rate doesn’t at least meet the industry average, you’ve got some work to [...] Read More... The post Why Your Emails Aren’t Getting Opened and How to Fix It appeared first on Thryv. …

    Dex Mediain EMail How To's- 11 readers -
  • Why Copying Your Competitors Can Hurt Your Content Marketing Strategy

    Can I tell you a secret? I love hacks. Or anything that helps me save time and work smarter. And I’m sure I’m not weird or unique. According to a Microsoft study, the average human attention span has dropped to only eight seconds. That means when we spend more time than we expected on a particular task, it feels like the extra time spent is an actual waste.

    Jeffbullas's Blog- 41 readers -