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  • Facebook Mobile Video: What Marketers Need to Know

    … short videos can be used in both Facebook and Instagram ads. Remember, testing is key; see how your audience responds. #7: Provide TV-Style Content to Engage Users Over Time Back to those longer videos: Keep in mind that it’s not enough to just make longer videos! Don’t just ramble on and on to rack up more minutes. Your videos will need to be highly…

    Social Media Examinerin Social Facebook- 9 readers -
  • Street Fight Daily: Amazon Tests On-Demand Grocery, Lyft Launches Luxury Service

    Street Fight Daily: Amazon Tests On-Demand Grocery, Lyft Launches Luxury Service May 26, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Amazon’s Drive-Up Grocery Stores Are Now Open to the Public in Seattle (The Verge) Amazon has opened two drive-up grocery stores to the public.

    Street Fight- 12 readers -
  • FAME: Exploring Facebook’s Ads Manager for Excel

    … in luck, especially if you’re managing paid social endeavors. Facebook recently unveiled its new Facebook Ads Manager for Excel — FAME for short — a tool designed to alleviate data export and reporting by fetching information from multiple Facebook campaigns or accounts directly within Excel. What Is FAME? Fame is the dream of many people…

    PPC Heroin Paid Search Facebook- 10 readers -
  • Local Social Media Marketing With Facebook and Instagram

    How do you promote your business locally? Are you using Facebook and Instagram? To explore how to reach a local customer base on social media, I interview Bruce Irving. More About This Show The Social Media Marketing podcast is an on-demand talk radio show from Social Media Examiner. It’s designed to help busy marketers and business owners discover what works with social media marketing.

    Michael Stelzner/ Social Media Examiner- 11 readers -
  • How The New York Times is Making News With Social Video

    …, YouTube, Vine, Twitter, and Instagram. Across all of its social profiles, the media brand boasts 15.2 million total followers, with 13.9 million of them (roughly 91%) hailing from Facebook alone. Thanks to these dedicated fans, NYT routinely pulls in millions of views a month from its video content. Here’s how the publishing giant runs its social video…

    ReelSEOin Facebook Twitter How To's YouTube- 12 readers -
  • Street Fight Daily: Twitter Boosts Brands, Facebook Equips Publishers with Data-Based Ad Tools

    Street Fight Daily: Twitter Boosts Brands, Facebook Equips Publishers with Data-Based Ad Tools May 24, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Twitter Created an Ad Format to Help Brands Directly Message Users (VentureBeat) Today Twitter launched a new way for advertiser.

    Street Fight- 15 readers -
  • Case Study: Auto Shop Outsources Social Ad Campaigns

    Merchant: Reliable Auto Repair Location: San Jose, California Platforms: ReachLocal, Facebook, Google, Yelp Bottom Line: Business owners that don’t have personal Facebook accounts are more likely to outsource the management of their professional social media campaigns. As social media advertising becomes more pervasive, businesses have to do more to get noticed.

    Stephanie Miles/ Street Fight- 11 readers -