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    • Street Fight Daily: Facebook Feed to Demote Pubs and Brands, Amazon Takes it Slow on Alexa Ads

      Street Fight Daily: Facebook Feed to Demote Pubs and Brands, Amazon Takes it Slow on Alexa Ads January 12, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook to Make Major News Feed Change That Demotes Publishers and Brands (Recode) Facebook said on Thursday that it will s.

      Street Fight- 17 readers -
    • Facebook Brings Users to Local Sites, but the Rest Is Up to the Sites

      I think the verdict is in: local news publishers do need Facebook, Google and other giant distribution platforms. But only to get the first part of the job done. Whether you’re a self-funded entrepreneurial pure-play publisher or a corporate chain of daily newspapers, you can’t, on your own, generate all the traffic that the platforms deliver to your site.

      Tom Grubisich/ Street Fight- 12 readers -
    • Street Fight Daily: Facebook Tests Feed for Local News and Events, Amazon Partners with Toyota

      Street Fight Daily: Facebook Tests Feed for Local News and Events, Amazon Partners with Toyota January 11, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Is Testing a Feed Specifically for Local News and Events (Recode) Called ‘Today In,’ the test is running in just si.

      Street Fight- 12 readers -
  • Two Big Facebook Moves in the First Two Weeks of 2018

    In this regular Street Fight feature, local marketing gurus David Mihm and Mike Blumenthal kick around some of the biggest ideas affecting the local search ecosystem and the broader industry. Send us an email or leave a comment if you have specific topics that you’d like them to touch on in future columns! David: Well Mike, it was a rough return to reality for me after the ho ...

    Street Fight- 5 readers -
  • Street Fight Daily: Facebook Feed to Demote Pubs and Brands, Amazon Takes it Slow on Alexa Ads

    Street Fight Daily: Facebook Feed to Demote Pubs and Brands, Amazon Takes it Slow on Alexa Ads January 12, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook to Make Major News Feed Change That Demotes Publishers and Brands (Recode) Facebook said on Thursday that it will s.

    Street Fight- 17 readers -
  • How to Convert Facebook Followers Into Loyal Customers

    … Have you been using your tech skills to build a steady flow of followers on Facebook? Now, learn how to convert Facebook followers into loyal customers. Are you frustrated by a lack of leads from your Facebook presence? Or, are you unsure of how to convert Facebook followers into paying customers? It's amazing: There are over 50 million…

    Search Engine Guidein Social Facebook How To's- 7 readers -
  • Definitive Roundup of “Today in” Facebook Articles

    Facebook is apparently testing a new feed for their app to highlight local news and events. With "Today in", Facebook takes one more step into a localized experience for users. You may recall that a few months ago, Facebook launched a "Local" app, as a separate downloaded app. I'm not sure what happened to that one, but given we've not heard much more it seems it didn't get ...

    Will Scott/ Local University- 11 readers -
  • Street Fight Daily: Facebook Tests Feed for Local News and Events, Amazon Partners with Toyota

    Street Fight Daily: Facebook Tests Feed for Local News and Events, Amazon Partners with Toyota January 11, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Facebook Is Testing a Feed Specifically for Local News and Events (Recode) Called ‘Today In,’ the test is running in just si.

    Street Fight- 12 readers -
  • Facebook Brings Users to Local Sites, but the Rest Is Up to the Sites

    I think the verdict is in: local news publishers do need Facebook, Google and other giant distribution platforms. But only to get the first part of the job done. Whether you’re a self-funded entrepreneurial pure-play publisher or a corporate chain of daily newspapers, you can’t, on your own, generate all the traffic that the platforms deliver to your site.

    Tom Grubisich/ Street Fight- 12 readers -
  • Street Fight Daily: Snap’s Secret User Data Paints a Dismal Picture, Mobile Shopping on the Rise

    Street Fight Daily: Snap’s Secret User Data Paints a Dismal Picture, Mobile Shopping on the Rise January 10, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snap Employees Leak Data That Doesn’t Bode Well for the Secretive Company (Daily Beast) The Daily Beast reviewed five mont.

    Street Fight- 9 readers -
  • Street Fight Daily: How AMP Beat Instant Articles, AI Shapes Brand Relationships

    Street Fight Daily: How AMP Beat Instant Articles, AI Shapes Brand Relationships January 5, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… How Google AMP Beat Facebook Instant Articles (Digiday) Facebook launched its fast-loading Instant Articles format in the spring of 2015, a.

    Street Fight- 12 readers -
  • The 10 Guinness World Records for Social Media Are?

    If there is one thing that I have learnt over the last couple of years about online publishing is that people love facts and figures and usually the bigger the better. If you are a car fanatic you want to know its top speed and how quickly it accelerates. If you are a sports fan then you will be eager to know how many goals were scored or the number of touchdowns.

    Jeff Bullas/ Jeffbullas's Blog- 17 readers -
  • 5 of the Best Branded Instagram Videos of 2017

    2017 saw some serious upgrades to the Instagram platform, with the image and video-based site launching a number of innovative new features to its users. Creators can now upload longer videos, allowing publishers to entertain and engage viewers for an increased length of time, and Instagram also finally debuted the much talked about algorithmic change which radically changes ...

    Carla Marshall/ ReelSEO- 12 readers -
  • Street Fight Daily: The Future of Facebook Video, Programmatic’s Year to Prove Itself

    Street Fight Daily: The Future of Facebook Video, Programmatic’s Year to Prove Itself January 2, 2018 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… 2018 Will Be a Pivotal Year for Facebook’s Video Ambitions (Digiday) As Verizon has learned with Go90 and Facebook itself learned with.

    Street Fight- 10 readers -
  • How To Use Facebook Messenger Bots To Grow Your Email List

    Come on, admit it. You’re just a little bit curious about all the hype surrounding Messenger bots. Even if you haven’t looked into using them in any more detail than reading the odd blog post, like this one, you probably have an interest in learning what they’re all about. But my question to you is, what’s stopped you from trying them? Let me guess: you’re unsure how to ge ...

    Jeffbullas's Blog- 24 readers -