• .feedback threatens to shut off MarkMonitor

    Top Level Spectrum, the controversial .feedback gTLD registry, has threatened to de-accredit MarkMonitor unless it apologizes for “breaching” its registrar contract. The move is evidently retaliation for the MarkMonitor-coordinated complaint about .feedback’s launch policies, which last month led to TLS being found in breach of its own ICANN contract.

    Kevin Murphy/ DomainIncite- 23 readers -
  • Facebook adds new Estimated Daily Results report, upgrades Delivery Insights

    One of the issues plaguing Facebook Ads’ system over the years has been the struggle associated with mining data and insight from the platform. Facebook has continued to enhance their system, launching an all-new Estimated Daily Results, along with upgrades to Delivery Insights. The changes not only aid in planning, but also shed light on Auction Metrics including overlapping ...

    Greg Finn/ Marketing Land- 22 readers -
  • How to Set Up an Effective Facebook Ad Campaign

    … Are you considering Facebook ads? Wondering how to set up a successful Facebook ad campaign? Understanding the fundamentals of Facebook advertising can help you avoid common mistakes that cost time and money. In this article, you’ll discover how to create an effective Facebook advertising campaign. by Charlie Lawrance on Social Media…

    Social Media Examinerin Social Facebook How To's- 21 readers -
  • Facebook now lets businesses match user IDs across Messenger and their own apps, sites

    Boring story made interesting: If you contact a brand though Facebook Messenger and also log in to the brand’s mobile app using your Facebook account, the brand has no idea that you’re the same person. Or it had no idea — until now. On Tuesday, Facebook made it possible for businesses to match the ID it creates when people interact with a business’s Messenger account with t ...

    Marketing Land- 21 readers -
  • Instagram Stories tops 200M daily users, now bigger than Snapchat

    … Eight months after Instagram copied Snapchat’s Stories, Instagram’s clone is officially bigger than Snapchat. Every day, more than 200 million people use Instagram Stories, the Facebook-owned photo-and-video app announced on Thursday. By comparison, Snapchat averaged 158 million daily users in the fourth quarter of 2016, though that figure may…

    Marketing Landin Social Facebook- 20 readers -
  • How to Use Facebook Stories for Marketing

    … Is video part of your marketing strategy? Are you wondering how Facebook’s short-form video format could help your business? Facebook Stories brings a new video format to Facebook that closely resembles Instagram Stories. In this article, you’ll discover what you need to know to succeed with Facebook Stories. by Julia Bramble on Social…

    Social Media Examinerin Social Facebook How To's- 20 readers -
  • Street Fight Daily: Snap Becoming a Search Engine, Google’s Data Wars Come Down to Location

    Street Fight Daily: Snap Becoming a Search Engine, Google’s Data Wars Come Down to Location April 3, 2017 by Joseph Zappa Leave a Comment Filed Under: Headlines, News A roundup of today’s big stories in hyperlocal publishing, marketing, commerce, and technology… Snapchat is Becoming a Search Engine (Quartz) The “camera company” announced that it is revamping the way users search for Stories.

    Street Fight- 19 readers -
  • Facebook adds email signup & Page Like call-to-action buttons to Instant Articles

    Facebook’s fast-loading, proprietary Instant Articles are a way for publishers to get readers within the social network. But given that those readers don’t have to leave Facebook to check out a story, those readers remain Facebook’s. Now, Facebook is adding tools for publishers to have a better shot at converting Facebook’s audience into their own.

    Marketing Land- 19 readers -
  • How to Use Facebook Live 360 Video for Marketing

    … Are you live-streaming on Facebook? Want to make your Facebook Live videos more engaging? Facebook Live 360 video gives you an easy, fun way to capture your audience’s attention and raise engagement levels. In this article, you’ll discover how to use live 360 video on Facebook to enhance your marketing. by Joel Comm on Social Media…

    Social Media Examinerin Social Facebook How To's- 18 readers -