• Should You Use a Google Adsense Certified Partner?

    For the vast majority of websites out there, Google Adsense will be the number one used advertising platform to monetise the traffic that is directed to a website. There are many reasons for this, such as the wide and contextual range of adverts Adsense can show due to the millions of AdWords users and the fact it can change payout currencies to whatever you want.

    Will Green/ ppc.org- 9 readers -
  • Actions for Google Home: Time for brands to get creative

    … Google’s Home device was launched in November 2016 in the US, and as recently as April 6 2017 in the UK. As a direct rival to Amazon’s Echo in the battle to gain control of the intelligent digital assistant market, Home has made great strides already. Some sources estimate that Google may already have an installed base one-third the size…

    Search Engine Watchin Google- 13 readers -
  • Google Soliciting Feedback on Hotel Knowledge Panel Accuracy

    … Google Soliciting Feedback on Hotel Knowledge Panel Accuracy April 25, 2017 at 4:38 am PST By Jennifer Slegg Leave a Comment If you do a search for a hotel that brings up a hotel knowledge panel, you might be asked to give feedback on the accuracy of the listing and to make edits to improve it. Here is what it looks like within a search…

    Jennifer Slegg/ The SEM Postin Google- 10 readers -
  • Google Testing Popover Banner for Hotel Rates in Search Results

    … Google Testing Popover Banner for Hotel Rates in Search Results April 25, 2017 at 3:53 am PST By Jennifer Slegg Leave a Comment Google is testing a new banner style call to action within their hotel knowledge panel on the mobile search results. When searching a hotel that has sponsored room rate listings, Google is showing a new floating…

    Jennifer Slegg/ The SEM Postin Google- 13 readers -
  • How to Conquer Google by Hacking User Intent

    … are relevant to the user’s search. If the number 1 ranking result receives significantly fewer clicks than the results below it, then search engines would begin to consider its position. This means two things for SEO: relevant and engaging copy in meta titles and descriptions can have a positive effect on search rankings; SERPs can be a good…

    Tamar SEO and Social Blogin SEO Google How To's- 13 readers -
  • How Google Updates Will Impact Online Businesses in 2017?

    … All throughout 2016, Google has been releasing a flurry of updates to its Search Engine Results Pages (SERPs) and search algorithms while online businesses scurry to adapt. In the wake of all these changes, the online world has become remarkably Darwinist with only those who can acclimate, survive. Know how Google is gearing itself for more…

    Blogtrepreneurin SEO Google How To's- 21 readers -
  • Google trying TV ad buying again with DoubleClick Bid Manager

    … To allow advertisers to buy and compare video ad performance across linear TV and digital, Google is bringing programmatic access to linear TV inventory to DoubleClick Bid Manager (DBM). The new offering, announced at the National Association for Broadcasters (NAB) conference in Las Vegas on Monday, taps inventory sources from WideOrbit, clypd…

    Ginny Marvin/ Marketing Landin Google- 15 readers -