• Why the New Google Analytics User Management Policy is a Terrible Idea

    The other day I noticed something in Google Analytics that might be worthy of your attention. It’s a change to the way Google displays users in an Analytics account. Here’s the notice, which you may have seen in your account as well. Sorry if it is hard to read, but it’s the best I could do screen-grabbing from the GA interface. Now this message seems harmless at first glance.

    Jeff Sauer/ Depth of Knowledge- 15 readers -
  • Now Google is in the spotlight for Russian propaganda ads

    The Digiday Agency Summit is coming up and we just opened up a few complimentary spots for qualified agency execs to attend. Want to join us? Apply here. The Russian meddling in the 2016 election that caught up Facebook has now ensnared the world’s biggest ad business, Google. The ad giant is looking at several thousands of dollars that Russian agents spent on its search ads a ...

    Lucia Moses/ Digiday- 10 readers -
  • 5 ways to capitalize on Google Tag Manager

    …If you haven't taken advantage of Google Tag Manager, now may be the time to get started. Columnist Stela Yordanova outlines five ways to utilize GTM to help you improve your marketing results. Please visit Marketing Land for the full article…

    Marketing Landin Google- 13 readers -
  • Behind the design: Selfie stickers in Google Allo

    Who do I want to be, and how do I want to portray myself to the world? While these questions might seem existential, we come face to face with them (literally!) every time we take a selfie. So when designing the latest set of selfie stickers in Google Allo, we thought a lot about these questions too.

    The Official Google Blog- 13 readers -