• Marketing Day: Google Shopping ads, voice search & Facebook news

    …Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: 7 Google tips to supercharge your Shopping ads Nov 16, 2017 by Matt Lawson Shopping ads promote your online and local inventory. Columnist and... Please visit Marketing Land for the full article…

    Amy Gesenhues/ Marketing Landin Google- 16 readers -
  • Why I Started Ignoring Google so My Business Could Become a Success

    For far too long I thought Google was the be-all and end-all of marketing my business online. But after my site’s rankings were bumped off the first page of Google a second time, I started to wonder if there was another way. What I slowly learned was that there are other choices for marketing your business that don’t put all your eggs in one big Google-basket.

    Growmap- 15 readers -
  • Google Maps gets a new look

    … The world is an ever-evolving place. And as it changes, Google Maps changes with it. As roads close, businesses open, or local events happen in your neighborhood, you’ll see it on Google Maps. When you schedule an event using Google Calendar, get a reservation confirmation in Gmail, or add a restaurant to your “Want to Go” list, Google Maps…

    The Official Google Blogin Google- 15 readers -
  • How to Find Quick Win Opportunities in Google Analytics

    … This is another excerpt from an upcoming e-book on finding actionable, cross-channel opportunities in your data. We use Google Analytics (GA) for this, but you can use any platform. I’ve said it before, I’ll say it again: The tool you use isn’t as important as the discipline of combing through data regularly and finding something you can move…

    Michael Wiegand/ Portent, Incin Google How To's- 12 readers -