• Setting up and testing AMP for WordPress: A quick 7-step guide

    In today’s mobile-centric world, having pages that load quickly is essential for satisfying the user. Not only that, but the effects of slow page speed have been correlated to a decease in overall revenue and an increase in page abandonment. Users have come to expect mobile sites to load just as quickly as their desktop counterparts.

    Search Engine Land- 25 readers -
  • Google Adwords Quality Score Metrics Change Again: How to Keep Scoring

    Paid Media, Search Engine Marketing For truly effective Google AdWords Pay-Per-Click (PPC) campaigns, digital marketing agencies need to educate themselves about all the various optimization techniques, and, more importantly, remain current on all of Google’s Quality Score Metric changes. But first, what is Google Quality Score? It’s simply the rating Google gives of the q ...

    Relevance- 20 readers -
  • Making Sense of Posts in Google’s SMB Product Portfolio

    … In this regular Street Fight feature, local marketing gurus David Mihm and Mike Blumenthal kick around some of the biggest ideas affecting the local search ecosystem and the broader industry. Send us an email or leave a comment if you have specific topics that you’d like them to touch on in future columns! Mike: Rode my bike into work today…

    Street Fightin SEO Google- 18 readers -
  • How Google Cloud is transforming Japanese businesses

    … landscape. Furthermore, it plans to use big data analysis and machine learning to develop new ways of managing store operations. The project, — dubbed “Famima 10x” — kicks off by introducing G Suite to facilitate a more flexible work style and encourage a more collaborative, innovative culture. Modernizing food production with cloud computing…

    The Official Google Blogin Google How To's- 18 readers -
  • Digital Marketing News: Marketing Personalization, Google Website Builder and Bing Ads

    Four Steps to Unlocking the Real Power of Marketing Personalization [Infographic] Personalization is a priority for many marketers to better reach and engage with their audience. This infographic shares statistics and 4 easy steps to create content experiences that resonate with your audience and provide valuable and personalized information.

    TopRank®- 17 readers -