• What is Negative SEO and How to Bounce Back After an Attack

    …, and gambling sites Redirecting penalized sites to yours Spamming blogs and forums while repeatedly using your link and anchor text Content scraping, or duplicating your content and posting it on multiple sites Direct attack on your reputation, such as fake press releases and negative reviews So what can you do? While there isn’t…

    Relevancein SEO How To's- 10 readers -
  • How Email Fits Into Your Growth Marketing Strategy

    … the competition. Email’s Role in Growth Marketing Email marketers specifically play a critical role in a brand’s ability to accelerate the growth of their business. After all, in a company’s early days, its core marketing strategy often begins with nothing more than a website and an email list. As the business becomes more sophisticated, more channels…

    Movable Ink Blogin EMail How To's- 13 readers -
  • How the Guardian’s Instagram strategy is winning new readers

    … Like many publishers, the Guardian is using Instagram to cultivate a loyal, young audience that doesn’t visit its main digital products. The publisher has steadily grown its following and has nearly 860,000 Instagram followers to date, up 57 percent from a year ago. More interesting yet, 60 percent of those who follow links to the Guardian’s site…

    Digidayin Social How To's- 17 readers -
  • How Google is using its search clout to steer publishers to use AMP

    … Content Revenue Benchmark Report from trade group Digital Content Next, revenue from AMP has been slow to build. In the first half of 2017, search represented just a sliver of the revenue from distributed content for publishers, behind OTT, syndication and social media, according to the report, based on data from 20 member publishers. John Potter, CTO…

    Lucia Moses/ Digidayin Google How To's- 10 readers -
  • How to Generate Leads From Webinars

    …. Phone calls are great ways to get in-depth information while online survey allows you to gather input from more people and a broader perspective of what your audience wants. Online research: Identify individual prospects and learn about their habits, behaviors, and preferences on social media profiles, publications, and other websites. Pay…

    Neil Patel/ KISSmetrics Marketing Blogin Social How To's- 8 readers -
  • How the LinkedIn Algorithm Works (And How to Make it Work for You)

    When you log in at LinkedIn.com or use the LinkedIn app, you’re immediately taken to your homepage feed. This page acts very much like the Facebook feed, where you see updates from your friends or Pages you follow. You’ll notice, however, that your LinkedIn feed doesn’t show everything your network is posting by default. That’s because it’s only showing content it believes is relevant to you.

    Hootsuite- 8 readers -
  • [How to] Increase Your Affiliate Advertising Revenue

    Affiliate advertising is becoming an extremely effective way to increase the profits of a product or service you are looking to sell. What you are doing is allowing anyone to advertise your product/service in exchange for a share in the profit margin of what they are promoting, saving yourself time and money in promoting the product or service yourself.

    Will Green/ ppc.org- 13 readers -