• How Mobile First Indexing Will Change SEO in 2018

    You’ve heard about it for months now, and it’s finally here: mobile-first indexing. Google has announced that it is investigating ways to roll out their mobile-first indexing strategies which would put mobile devices at the forefront of the search criteria. In other words, if your website is not mobile-friendly, now is the time to get started making sure it becomes mobile-fr ...

    Zac Johnson/ Jeffbullas's Blog- 62 readers -
  • How I Break The Twitter Rules and Get 108 Million Impressions

    It was tough being different. I was not doing things as they expected. Breaking the rules. They really didn’t like it. Their comments and insults were daunting and confronting. How dare you do that that. You are doing it wrong. You are a robot. But I pressed on. Standing out and breaking conventions takes courage. Conviction. Why did I ignore the crowd? Because it worked.

    Jeff Bullas/ Jeffbullas's Blog- 38 readers -
  • How to Start an eCommerce Business on a Shoestring Budget

    … sellers. Impressed? You should be, but despite the growing optimisim around eCommerce, it’s understandable to have some doubts on whether or not it’s the right opportunity for you. You may not have any idea on what to sell, lack any experience whatsoever in business, or are simply too scared of failures to take your first step. Whatever your…

    Jeffbullas's Blogin Affiliate Social How To's- 25 readers -
  • How To Use Coupon Marketing To Increase Conversion Rates in 2018

    You probably already know that conversion rate optimization (CRO) remains the “number 1” objective for any digital marketer or online business. When it comes to CRO, I’m sure you’re thinking about: Landing page optimization, call-to-action (CTA) placements and lead forms! But here’s the challenge… Do these conversion optimization strategies guarantee torrents of new custome ...

    Jeffbullas's Blog- 22 readers -
  • Facebook 2018 News Feed Changes 101: What You Need to Know For Your Business

    Unless you have been hiding under a rock or too busy to do the double click, you likely know by now that Facebook recently announced some big changes to their news feed algorithm that impact every business, brand and publisher using Facebook for business purposes. It is imperative you take the time to understand these changes if you plan to do any business marketing on Facebook in 2018.

    Pam Marketing Nut- 19 readers -
  • How to Build Your Social Marketing Personas

    833468 Senior Social Strategy Consultant Brooke Andersen and I recently appeared on a webinar about targeting your audience effectively on Instagram. A huge portion of the webinar focused on setting a strong foundation by building out social marketing personas for your brand. If you missed it, here’s the step-by-step process—along with the webinar recording at the bottom.

    Lucy Hitz/ Simply Measured- 19 readers -