• How Facebook is disrupting the search marketing industry (Video)

    This blog post is taken from a transcript of Silverback Strategies Vice President, Client Partnerships Andrew Nelson’s talk on Sept. 20, 2016 at Digital Summit DC at the Mead Center for American Theater in Washington, D.C. The transcript has been lightly edited for length and clarity. On Facebook’s Q2 2016 quarterly earnings call, Mark Zuckerberg said that Facebook is lookin ...

    Silverback Strategies- 81 readers -
  • This Week In Internet Marketing 2017 01 31

    Hello and Happy Tuesday! This week in Internet marketing, we’ve gathered some of the best and most helpful articles from across the web. We’re looking at tips to improve your AdWords campaigns, as well as lead generation strategies for blogs, and SEO tips for 2017. We’re also looking at a social media checklist for businesses, as well as website design tips to boost conversions.

    Rise to the Top- 76 readers -
  • This Week In Internet Marketing 2017

    Hello and Happy Tuesday! This week in Internet marketing, we’ve gathered some of the most interesting and helpful articles from across the web. We’re looking at tips to optimize your landing page to drive conversions, as well as top SEO ranking factors, and how to drive conversions on your website.

    Rise to the Top- 63 readers -
  • AdWords in 2017: Be The First Result on Google (A Mini Series)

    For years, many business owners had only one Internet marketing goal on their minds. Having a website be the top organic listing on a search engine results page (SERP) during a relevant search query. Back then, if you owned that first organic result, your website was ‘the bomb.’ It was the most popular website on Google.

    Rise to the Top- 62 readers -
  • Why Amazon is set to change advertising as we know it

    When it comes to threats to advertising, Martin Sorrell is a keen student. He quickly identified Google as a frenemy during its rise. And now, it’s Amazon that’s keeping him up at night. The reason: Amazon boasts a gigantic pool of data, not just likes and habits, but actual purchases. It could position its ad platform to be the arbiter of what ads work in actually driving peo ...

    Shareen Pathak/ Digiday- 61 readers -
  • Free Keyword Research with Keywords Everywhere and Ubersuggest

    There are quite a few free keyword research tools out there. However, I think I have found a pretty awesome combination tool that makes keyword research really easy and within a few minutes you generate a giant list of keywords with some data on search volume and average CPC (cost per click). First, let’s take a look at why keyword research is import and then let’s take a look ...

    Luke Kling- 59 readers -
  • 8 Affiliate Marketing Myths That Are Holding You Back Financially

    Affiliate marketing is a funny thing – it’s something you can either fall in love with, or get overwhelmed by. Defined as an online sales tactic that lets a product owner increase sales by allowing others targeting the same audience – ‘affiliates’ – to earn a commission by recommending the product to others, it’s mainly controversial because there are so many myths surrounding it.

    Jeffbullas's Blog- 54 readers -