SAAS

    • Cloud Summit: Cisco Ramps Up Its SaaS Solutions for SMBs

      Giant enterprise tech firms like Cisco are well-equipped to provide SaaS services, such as wifi, access points, file share and business collaboration and managed security. In selling to SMBs, however, they have had to re-think the marketing approaches that have worked with larger customers. Cisco is generally known for its enterprise router services, which can run in the mill ...

      Street Fight- 12 readers -
  • Cloud Summit: Cisco Ramps Up Its SaaS Solutions for SMBs

    Giant enterprise tech firms like Cisco are well-equipped to provide SaaS services, such as wifi, access points, file share and business collaboration and managed security. In selling to SMBs, however, they have had to re-think the marketing approaches that have worked with larger customers. Cisco is generally known for its enterprise router services, which can run in the mill ...

    Street Fight- 12 readers -
  • A Modern Guide to Social Media Content Marketing, Part 1: Introduction

    This is the first installment in a five-part series of articles focusing on best practices to up your content marketing game on the “big four” platforms: Twitter, Facebook, LinkedIn and Instagram. Stay tuned for future installments and share your own favorite tips in the comments. Today’s consumer has the luxury of an abundance of choice, but it wasn’t that long ago when options were limited.

    AllFacebook- 28 readers -
  • Facebook at Work Launching ‘in the Next Few Weeks’

    … Featured Jobs Sports Social Media Strategist Mars Reel Media Corp Los Angeles County, California Marketing Automation Manager Society for Science & the Public Washington D.C. West Coast Manager National Magazine Los Angeles, CA Account Executive National Magazine Newtown, PA - Bucks Co Sales Account Executive Creative Circle Philadelphia…

    David Cohen/ AllTwitterin Social Facebook SaaS- 11 readers -
  • A Complete Guide to Influencer Marketing

    Virtually every other week, another “influencer marketing platform” hits the market. From managed campaigns, companies, marketplaces, analytics tools, influencer customer-relationship management and more, influencer marketing is growing exponentially. There is good reason to believe that influencer marketing is the fastest-growing marketing channel this year.

    AllFacebook- 48 readers -
  • How Automation Is Making Influencer Marketing Easier

    Influencer marketing has come a long way since its inception. In the early days, it was still relatively unproven, and brands were mostly hesitant to invest in influencer-driven campaigns–partly because they weren’t convinced of the value, but also because it was hard. Setting up and managing influencer campaigns could be labor-intensive and time-consuming.

    Inside Facebook- 18 readers -
  • Cake & HasOffers Tracking War Turns Dirty

    Share ! tweet You’d think they were political candidates, the way the PR teams went at it this last week from dual feuding companies HasOffers and Cake. It started earlier this month with rumors being sent around the performance marketing industry by unknown but obviously very interested parties that Cake, the popular and current performance tracking SaaS King owned by publi ...

    Pace Lattin/ Performance Marketing Insider- 24 readers -