• JavaScript and SEO: The Difference Between Crawling and Indexing

      As the web continues to evolve, there is increasing demand for websites to become ever more advanced and interactive. As a result, many developers choose to build websites using frameworks like React and Angular. This gives rise to the issue of how to optimise such sites for SEO. Basically, the question developers and SEOs ask is, can search engines like Google crawl JavaScri ...

      Barry Adams/ State of Digitalin SEO Google- 26 readers -
    • How to improve your SEO with user-friendly interlinking

      At my startup, LSEO, we recently ran an internal link audit to help inform and refine our growth marketing strategy. With multiple freelancers and staff writers constantly contributing content, our site has more than tripled in size in the past two years. Unfortunately, running a massive content marketing initiative with no central internal linking strategy in place had limi ...

      Search Engine Landin SEO How To's- 24 readers -
  • Ask Yoast case study: SEO for local businesses

    Today, it’s time for another Ask Yoast case study. In this edition, we’ll give SEO advice to a local business owner. We received a cry for help from Hussein Ibrahim who owns the car services site Hussein wanted to know what he could do – apart from using our Yoast SEO Premium plugin – to get excellent rankings for his business in the major search engines.

    Yoast- 4 readers -
  • When to Use PPC and When to Use SEO

    Although it has been mentioned many times before, it still needs to be stressed just how important traffic is to a website. Without traffic, to some extent, a website is worthless. Making sure you have sources of traffic to a website is crucial to the success of it. With this, there is an argument to say that there are mainly two types of sources of traffic you could look to in ...

    Will Green/ 5 readers -
  • SEO Trends 2017 – A MidSummer Review

    When someone asks me what SEO is, I usually say that SEO is not a discipline for the poor in spirit. The evolution of Google (and of the others search engines) is constant and, as it happened in the last 18 months, even a frenzy. Therefore, if you are someone, who has problems in discussing your own certainties, if you don’t have an inquisitive mind and, if you don’t recogn ...

    Gianluca Fiorelli/ State of Digital- 10 readers -
  • Step-by-Step Guide to Performing a Content Audit

    Content audits can be very powerful and restorative, yet many content marketers and SEOs underestimate it, be it for its complexity, or its rather lengthy process. But if you want your content to perform, you should run a content audit from time to time. It’s like those annual physical exams you take at the doctor’s.

    cognitiveSEO- 10 readers -
  • Report: 57% of traffic now from smartphones and tablets

    It’s been a little over two years since Google first announced that mobile searches had exceeded desktop queries on a global basis. That number has continued to grow, although the company has not provided an official update recently. At a recent press event, a Google speaker casually said that the “vast majority” of search queries are now mobile.

    Greg Sterling/ Search Engine Land- 12 readers -
  • UnGagged SEO & Digital Marketing Conference and Affiliate Program

    There are few industries in the world like internet and affiliate marketing. Not only has it become an amazing business opportunity for individuals, businesses and brands of all sizes, it’s also become a worldwide phenomenon with internet marketing conferences and events taking place across the world all of the time.

    Zac Johnson/ Zac Johnson- 18 readers -
  • 10 tips for choosing the perfect domain

    Your domain name and URL play a big role when it comes to search. Not only is this the destination where your visitors will find you and your content, but the domain you choose also can and does impact your search visibility. While there are more domain options than ever before, there are still some best practices you should adhere to if you want to see optimal results.

    Search Engine Land- 17 readers -
  • Google’s Deadline Day for HTTP Websites Approaches

    It has been no secret over the last few years that Google looks at the security of websites as a ranking factor for their search engine. With this has come the rise of websites migrating to https://, otherwise known as adopting an SSL certificate. An SSL certificate is a way of encrypting the connection between the website and the web user’s computer, making it much more secure ...

    Will Green/ 10 readers -
  • Yoast SEO supports Advanced Custom Fields (ACF)

    Advanced Custom Fields, or ACF, is one of the most popular WordPress plugins to date. It makes it possible to turn WordPress into a full-blown, custom-made content management system. How? By providing an easy way to add and manage custom fields. To use the content analysis of Yoast SEO in these custom fields, you need a plugin: ACF Content Analysis for Yoast SEO.

    Yoast- 14 readers -
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