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The History of Civilization 101 (Or At Least the Whitepaper) Final exam time. If you fail this, you will be flunked back to Freshman year and thus doomed to wander aimlessly about the campus trying to find your next class. Question 1: When was the whitepaper created? (a) 2014 (b) 2002 (c) 1998 (d) 1922 If you answered (b), then you are wrong. Actually, a, b, and c are all wrong.
Google announced the addition to a new error report within the Google Search Console for news publishers deploying AMP (accelerated mobile pages). AMP is designed to make web pages faster to load for users by slimming down a lot elements users need to download when visiting a web page. AMP has been adopted as a protocol by Google, Twitter and many other organizations and publishers.
… on the subject. Because of this, these posts aren’t going to come into and out of fashion. Instead, they will continue to be highly searched-for and will continue to be a major source of traffic for their home sites. 5. Use long tail Keywords Long tail keywords are and have always been a big traffic factor for bloggers. Take Search Engine Journal…
According to the recent Google patent “Ranking Search Results Based On Entity Metrics” an entity is, “a thing or concept that is singular, unique, well-defined and distinguishable.” I wrote a lengthy analysis of the patent on my blog but decided to save the discussion as to what it really means for SEO for this article.
Google Search Console Launches AMP Error Reporting January 20, 2016 by Jennifer Slegg Leave a Comment Google has announced a new AMP error reporting feature in Google Search Console to help webmasters as they implement AMP (Accelerated Mobile Pages) across their websites prior to the official launch and support in just weeks .
Google Penguin Weeks Away, Will Be Part of Core Algo January 20, 2016 by Jennifer Slegg Leave a Comment We have another new Google Penguin status update (and no, it isn’t rolling out now). Gary Illyes responded to a question on Twitter where he was asked about the timeline for the real time Penguin being launched.
… The agenda for our upcoming SMX London show is live and we’ve opened up our “speaking pitch” form for select sessions for the show, taking place on May 18-19, 2016. To increase the odds of being selected, be sure to have read the agenda. Understand what the sessions are about. Ensure that your pitch is on target to the show’s audience…
Below is what happened in search today, as reported on Search Engine Land and from other places across the web. Google Core Algorithm Updates Continue As SEOs Notice Weekend Google UpdateJan 18, 2016 by Barry Schwartz Another Google update this weekend has been confirmed, but it is a core update, not Penguin.
Online marketing specialists spend lots of time offering advice on how to manage online reviews and ratings for local businesses. However, the reputation of your business can extend well beyond the reviews you get on Google and Yelp. Keep Up With Your Social Media Accounts Building out your social media accounts is critical.
Hey, rank trackers! You know I love you guys, but let’s face it — your local rank tracking is a fail. This Twitter thread says it all. I’ve got nothing against any of you, but I am hoping this rant will spur some of you on to solve this problem. Hey, maybe you already have, and I just don’t know about it.
Google relaunched the portal for webmasters at google.com/webmasters. This is where most webmasters go to login to the Google Search Console but it is also jammed packed with help documentation related to making a better web site and complying with Google’s webmaster guidelines. Here is a GIF of the new look and feel for the portal: The site is much cleaner to use and also ...
Are you obsessed with SEO or SEM? Then SMX West is for you! Here are 10 reasons you should attend: 10. Pre-Conference Workshops Pre-conference workshops offer a full day deep-dive into SEO, advanced AdWords, local search, in-house SEO, personal branding, or SEO/User Experience (UX). Workshop presenters are the most knowledgeable anywhere on these topics! 9.
… When you’re new to search engine optimization, you are going to make more mistakes than a seasoned pro. It is a complicated line of work, and you really cannot be good until you have significant experience. Often, you won’t even know that you are making a mistake when you make it. There is just so much to know in the field and so much history…
… you invest in early is a great way to determine real-time ROI of your overall spend and anticipate which optimizations will pay off throughout the year. Forecasting Technology Presents Revenue Opportunities That’s where ZOG Digital’s Keyword Revenue Forecasting Tool comes into play. Certified by Forrester and tested by established market leaders…
Google Redesigns Google Search Console for Webmasters January 19, 2016 by Jennifer Slegg Leave a Comment If you go to login to Google Search Console, you will discover that the website has a brand new redesign and look, which makes it much easier to find the current information as well as some new pages, including a calendar that lists all Google webmaster related events.