• Five Analogies to Help Explain SEO to Your Clients

    …. Fast food, airplanes, same day delivery. I could go on here. Speed makes a huge difference. A slow website can really hurt your business. To build up in your analogy: if your client underperforms against competitors, use the visual loading comparison from WebPagetest. That’s the quickest way to show how slow a page is! 404 pages Isn’t…

    State of Digitalin SEO- 5 readers -
  • Why SEO “sticking plasters” aren’t the enemy, perfection is

    Sometimes, SEO is nothing more than getting the job done. It has taken me nearly six years to confidently be able to write the first sentence. Does that seem weird to you? It certainly does to me. I don’t mean that I’ve spent the last nearly six years of my life not getting things to work – far from it – but striving for “best practice” keeping up with all the latest blogs &a ...

    Chris Green/ State of Digital- 6 readers -
  • 216: How to Create a Style Guide for Your Blog (and Why You Should)

    How and Why You Should Create Style Guides for Your Blog In today’s episode, I talk about style guides for blogs – why they’re important, and what elements you should include in yours. Links and Resources for How to Create a Style Guide for Your Blog AP Stylebook The Chicago Manual of Style Virtual Tickets Facebook group Further Reading and Listening for How to Crea ...

    @ProBlogger- 7 readers -
  • Why You Need an SEO Triage Plan – Here’s Why #142

    SOS! Your organic search traffic has hit an iceberg and is sinking fast…what do you do now? DON’T PANIC! In this episode of our popular Here’s Why digital marketing video series, Stone Temple’s Eric Enge explains why having an SEO triage plan in place can help you locate the problem’s source fast and take the right steps to fix it.

    Eric Enge/ Stone Temple Consulting- 16 readers -
  • 4 Tips for Jumpstarting the Content Ideation Phase

    Nearly every writer/blogger/content marketer has faced it at one time or another: the dread of coming up with the next topic idea. It can be a daunting task, especially when you are determined to come up with something even better or more successful than before. Many marketers and writers agree: the hardest part of writing can sometimes be simply knowing what to write about.

    The Blog Herald- 12 readers -
  • Clever Digital Marketing – What to Do and What NOT to Do

    …, posting recurrent social media updates, etc. as this can chase away even those customers who used to like you. Don’t make blind posts Yes, using multiple keywords (multiple times) in your blogs can do some good for your SEO but you need to aim them at your targeted audience. Know your audience first and then curate articles that will interest them…

    ppc.orgin Social SEO Blogging- 15 readers -
  • Adding Structured Data Helps Google Understand & Rank Webpages Better

    Adding Structured Data Helps Google Understand & Rank Webpages Better November 10, 2017 at 4:21 am PST By Jennifer Slegg Leave a Comment At Pubcon yesterday, Gary Illyes from Google focused quite a bit of time on structured data, stressing the importance of its use by site owners. And while schema is popular for some types of websites, many sites are not implementing an ...

    Jennifer Slegg/ The SEM Post- 9 readers -
  • 12 Marketing Tools and Practices for Healthcare Professionals

    Marketing is a necessary tool for the success of your business. Healthcare, like all other services or product providers, is a business. Marketing tools, when used effectively, can increase your return on investment (ROI). Marketing can also enhance your brand image and expand your customer base. Here are the top 12 marketing tools and ideas that can give your practice the kickstart it needs.

    Growmap- 7 readers -