• Facebook stores. An eCommerce Disruption or a Waste of Time?

    fCommerce! No this is not a communist or socialist post about me being pissed off about eCommerce rather this is about Facebook and its massive ambitions to be a global leader in the online scene. Circa 2011 I was working on an online eCommerce project. I was on a mission to find an “out of the box” eCommerce solutions and that’s when I first heard about Facebook stores.

    Andrepilat.us -
  • Social Media Marketing World: 16 Tools to Optimize Your Social Media Performance

    Want to make significant improvements to your social media presence to-day? At the Social Media Marketing World conference in San Diego last week I presented to a packed room about a range of tools to optimize social media performance. It contained a range of really interesting and useful tools to help you target the right people, get better results with your content, convert ...

    Ian Cleary/ RazorSocial- 12 readers -
  • How to Tell Your Story and Connect with Your Audience on YouTube

    Are you making the most out of your YouTube channel? Here’s what I mean by that. I’m sure by now you have uploaded a video or two to YouTube. Perhaps you even created a playlist or learned how to add annotations that link back to your website. Of course you should always try to send people back to your blog from outposts like YouTube, but let’s face it, lot’s of people will ne ...

    Basic Blog Tips- 24 readers -
  • Facebook Lookalike Audiences: Website Visitors, Fans and Conversions

    Facebook announced expanded capabilities for Lookalike Audiences so that you can target even more users who are similar to those closest to your brand. Let’s take a closer look at the following: What Are Lookalike Audiences? Lookalikes of the Past Lookalikes for Website Visitors Lookalikes for Conversion Pixels Lookalikes for Pages Lookalikes for Mobile App Users ...

    Jon Loomer/ Jon Loomer Digital- 12 readers -
  • I’m A Huge Fan of YouTube (Part 2 of 2)

    I’m a tremendous fan of YouTube. Recently, in part 1 of this series, I shared my passion for YouTube as a purely incremental digital media channel. Today, I’m excited to share some of my other perspectives on YouTube and why I think it’s so critical to your career in digital marketing. When it comes to careers in digital marketing (or really any other career for that matter ...

    Ian Lopuch/ PPC Ian- 12 readers -
  • The Best Of Internet Marketing March 2014

    This is the 16th post in the series which shares all of my favourite internet marketing posts from the past month. There is an awful lot of junk to sort through every month so here are the best bits according to me! The Best Posts Of March 2014 Well March has been a hectic month to say the least! Google have rolled out more penalties but we now know exactly how the Panda algorithm works.

    Matthew Woodward/ Matthew Woodward- 26 readers -
  • How Not to be an #EPIC Social Media Fail

    Alright, we all know which brands are nailing it when it comes to social media. I’m lookin’ at you Uber, BuzzFeed, Seattle PrideFest, Oreo, Nike, NO H8, and Coca Cola. These names represent a variety of businesses, brands and events. But despite their differences, every one of these companies has achieved great success by being social savants.

    Madelaine Kellman/ Portent, Inc- 8 readers -
  • How to Discover Social Media Influencers

    You’ve probably heard that if someone doesn’t have a Klout score of above 80, then you should ignore them. Or have you heard that Klout should be ignored? Read on and find out the truth… There’s nothing like a bit of controversy to kick off a blog post! Influence is important in social media, and social media influencers are people who have a lot of this highly-prized influence.

    Ian Cleary/ RazorSocial- 13 readers -
  • Changes to Facebook Pages: What You Need To Know

    Facebook recently announced a new, streamlined look for Facebook Pages. It’s no surprise that Facebook is making some changes. It is, after all, Facebook. ;) You can read an overview of the changes here. Some of the changes will take some getting used to, but many of them are positive, and there is one in particular that I’m excited about.

    Amy Porterfield- 3 readers -