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    There are a huge number of podcasts out there that provide fresh and highly actionable marketing advice. If you’re looking to evolve and grow into a successful marketer, podcasts can help you get there. And guess what: I’ve reviewed over 200 podcasts and have compiled a list of the best the internet has to offer. And I’ve made sure to include my personal favourites.

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  • Silverback’s Louis Belpaire set to speak at ADWKDC 2016

    The Washington D.C. chapter of the American Advertising Federation (AAF) is hosting its annual ADWKDC advertising week from Saturday, Oct. 15 through Friday, Oct. 21. The event is open to marketing and communication professionals in and around the Washington D.C metro area. AdWeek DC will span a total of six days, offering attendees the chance to experience an abundance of net ...

    Silverback Strategies- 582 readers -
  • 7 Social Media Hacks You Need To Implement Now!

    … and how to compose a good shot. Learn how to edit the footage. Some of the most popular video editing software includes iMovie by Apple or Cameo by Vimeo. Finding a perfect soundtrack is very important. Use websites like this to get great free beats. Hack #6: Paid media Yes, I said paid media! Marketing spend on social media can no longer…

    Rise to the Topin Social- 171 readers -
  • Why Organization is Essential to Being a Social Media Manager

    … or she presides over, ready to answer the needs, complaints and praise of their community members. It can be a lot. Lose a step and you’re trying to answer a Facebook comment by retweeting a LinkedIn Pulse post to Snapchat. If you’re a social media manager, it is essential that you are organized. The digital marketing industry has recognized…

    Rise to the Topin Social- 119 readers -
  • How to Write a Blog Post – The Ultimate Guide

    Blogging is a battle. A war to get your ideas the attention they deserve. Your enemy? The dizzying array of online distractions that devour your readers. This battle is not for the faint of heart. There are so many learning curves. Plugins you’ll need to install. Social networks you’ll need to employ. Marketing techniques you’ll need to try.

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  • Instagram advertising is evolving like crazy. Are you?

    Not too long ago, Instagram users could scroll through their feed and see a friend’s French toast, a favorite celebrity’s outfit and a cousin’s view of the sunset without ever stumbling across an ad. When Facebook acquired Instagram in 2012, marketers were eager to see how the social media giant would integrate ads into the growing platform while maintaining the clean, visuall ...

    Silverback Strategies- 90 readers -
  • Instagram advertising is evolving like crazy. Are you?

    Not too long ago, Instagram users could scroll through their feed and see a friend’s French toast, a favorite celebrity’s outfit and a cousin’s view of the sunset without ever stumbling across an ad. When Facebook acquired Instagram in 2012, marketers were eager to see how the social media giant would integrate ads into the growing platform while maintaining the clean, visuall ...

    Silverback Strategies- 86 readers -
  • How Facebook is disrupting the search marketing industry (Video)

    This blog post is taken from a transcript of Silverback Strategies Vice President, Client Partnerships Andrew Nelson’s talk on Sept. 20, 2016 at Digital Summit DC at the Mead Center for American Theater in Washington, D.C. The transcript has been lightly edited for length and clarity. On Facebook’s Q2 2016 quarterly earnings call, Mark Zuckerberg said that Facebook is lookin ...

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  • 20 Talented Brand Marketers to Follow on LinkedIn

    Marketers are always looking for new ways to inform, engage and inspire action from our target audiences, often looking to both established and well-known brands for motivation and creativity. Thankfully, behind many of our favorite brands there are bright and talented marketing experts whom we can learn from and be inspired by.

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